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2015 LinkedIn CEO Survey Results Key Facts & Figures

2015 LinkedIn Bible - "Selling With LinkedIn In 2015" - Free Strategy

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2015 LinkedIn CEO Survey

Results

Key Facts & Figures

43% CEOs Pay for LinkedIn

56% Visit LinkedIn on Mobile Device

53% CEOs Secure Leads Through LinkedIn

11% CEOs Have Included Budgets for LinkedIn

75% CEOs Use LinkedIn to Research Companies

2015 LinkedIn Survey Results - Key Facts & Figures -

73% CEOs Find Professional LinkedIn Research Valid

21% CEOs Have System to Track LinkedIn Sales Leads

64% Say LinkedIn Has Helped Originate + Grow Sales

26% Time Users Spend on LinkedIn Mobile Application

92% CEOs LinkedIn Will Play a Role in 2015 Sales

2015 LinkedIn Survey Results - Key Facts & Figures -

CEOs: Documented LinkedIn Strategy

48% - Verbal Strategy

35% - Written Strategy

17% - No Strategy / Don't Know

2015 LinkedIn CEO Survey* 500 SMB CEOs 1/1/2015 – 5/1/2015

How Often Do CEOs Update Their LinkedIn Profiles?

•43% Regularly•36% Every Now + Then •15% Maybe 1-2x / year•6% Only During Set-Up

• 6% - Very Effective• 36% - Effective • 37% - Neutral

• 18% - Not Very Effective• 3% - Not At All Effective

LinkedIn Effectiveness: Generating Leads

2015 LinkedIn CEO Survey* 500 SMB CEOs 1/1/2015 – 5/1/2015

Social Networking Site - CEOs Use Most Frequently

LinkedIn 61% •Facebook 21%

•Twitter 5% •None 13%

2015 LinkedIn CEO Survey

What CEO’s Need To KnowTo “Sell Using LinkedIn”

5 Most Effective Ways to Generate LinkedIn Sales Leads

•69% - Direct LinkedIn Invitation •64% - Webinar / Webcast•60% - Videos•60% - Blogs •60% - Case Studies

How Large & Active Are LinkedIn's Members

1) 187 Million Unique Visitors / Month

2) 107 Million = US LinkedIn Members

3) 43 Million = # US Users Checking LI Daily

4) 3. 2 New LinkedIn Members / Second

5) 3 Billion = LinkedIn User Total "Goal"

5 Key Points About LinkedIn - Buying Decision Makers

1. 1/3 of all Professionals are on LinkedIn

2. 41% of LinkedIn Visits via Mobile Device

3. 3 Billion LinkedIn Business Pages

4. 212 Million Business Leads Generated on LinkedIn

5. 80% of LinkedIn Members Drive Business Decisions

5 Key Reason’s Sales People Need To Know

How To Sell w/ LinkedIn in 2015 ---------------

$86,000 LinkedIn Members Average Income 41% of Millionaires Use LinkedIn 930 Avg # of CEO LinkedIn Connections 200 Countries - Geographical Reach 25% Increase in Mobile Use ('14 vs '15)

Income of LinkedIn Users

39%: $75K+

23%: $50k - $75k

14%: $40k - $50K

11%: $30k - $40k

13%: Under $30k

High ROI

•Immediate•Continuous•Profitable

Incremental Revenue

Immediate Revenue

•Ready-to-Run•High Performance•Sales Engines

5-7 Day Set-up

100% Risk Free

•Pay For Performance•You Don’t Pay•Until They Perform

Outbound Excellence

New Revenue

•Custom Designed•Pre-Built & Tested•Custom Tuned

Increased Sales

Immediate | Continuous | Profitable | Incremental Revenue | Custom Designed | Pre-Built | High ROI | 100% Risk Free

Daily 15 Minute - CEO -

“LinkedIn Selling”Strategy

Day #1: Accept InvitesTask #1 of 7 Tasks

Daily 15 Minute - CEO -

“LinkedIn Selling”Strategy

Day #3: Send 3 Invites to Target Prospects

Task #3 of 7 Tasks

Daily 15 Minute - CEO -

“LinkedIn Selling”Strategy

Day #4: Send Thought Knowledgeto Profile Viewers

Task #4 of 7 Tasks

Daily 15 Minute - CEO -

“LinkedIn Selling”Strategy

Day #5: Post Thought KnowledgeTo Your LinkedIn Profile

Task #5 of 7 Tasks

Daily 15 Minute - CEO -

“LinkedIn Selling”Strategy

Day #6: Submit Thought KnowledgeTo LinkedIn Today - Editors

Task #6 of 7 Tasks

Daily 15 Minute - CEO -

“LinkedIn Selling”Strategy

Day #7: Send Targeted Thought Knowledge Niche’ Markets

Task #7 of 7 Tasks

High ROI

•Immediate•Continuous•Profitable

Incremental Revenue

Immediate Revenue

•Ready-to-Run•High Performance•Sales Engines

5-7 Day Set-up

100% Risk Free

•Pay For Performance•You Don’t Pay•Until They Perform

Outbound Excellence

New Revenue

•Custom Designed•Pre-Built & Tested•Custom Tuned

Increased Sales

Immediate | Continuous | Profitable | Incremental Revenue | Custom Designed | Pre-Built | High ROI | 100% Risk Free

LinkedIn |Social Media + Marketing + Sales = Integrated * Sales Engines | Build 5-7 Days Outbound Excellence, Inc. - Dave Kalstrom - Chief Value Engineer - 602-770-0012

www.outboundexcellence.com - [email protected]