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Company LOGO Company Profile More than advertisement, we are CONTENT COMMUNICATION July 10, 2013 1 CREATED AND COPYWRITED BY PATCHAYA S.

20130710 360 marketing communication and media consultant

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update my company profile that i can provide you in Thailand and South East Asia. If you want more information about my service please feel free to contact me. Moreover I'm looking for investors from Global who want to be my partner to do the business with me.

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Page 1: 20130710 360 marketing communication and media consultant

Company

LOGO

Company Profile

More than advertisement, we are

CONTENT COMMUNICATION

July 10, 2013 1CREATED AND COPYWRITED BY PATCHAYA S.

Page 2: 20130710 360 marketing communication and media consultant

Agenda

1. Current Communication

2. 360 Degree Communication Work

3. Our Background

4. Reference

July 10, 2013 2CREATED AND COPYWRITED BY PATCHAYA S.

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People-centric public media Tradition VS Digital

CURRENT COMMUNICATION

July 10, 2013 3CREATED AND COPYWRITED BY PATCHAYA S.

Page 4: 20130710 360 marketing communication and media consultant

WHY HIRE US?

July 10, 2013 4CREATED AND COPYWRITED BY PATCHAYA S.

Page 5: 20130710 360 marketing communication and media consultant

KEYS OF OUR MARKETING

SOCIAL MEDIA MARKETING

BRAND MARKETING

DIRECT MARKETING

(Customer Engagement)

(Lead Generation) (Image and Reputation)

July 10, 2013 5CREATED AND COPYWRITED BY PATCHAYA S.

Page 6: 20130710 360 marketing communication and media consultant

OUR STRTEGY

create

MARKETING SOLUTIONS

not ADS

create USEFUL

CONTENT

think

CONTEXTTEXT

• Go BEYONDAdvertising Messages• Solve something SIMPLE BUT DIFFERENCE.• Involve and Enable EVERYONE.• ALLOW EVERYONE to participate.• Create BRAND FANS and deliver VALUE TO EVERYONE

• Content & tools that

MAKE EVERBODY’S

• LIVES MORE BETTER

IN THE SAME WAY.

•Think of all of the places, the touch points, where EVERYONE could engage with our content, SINGLE MESSAGE IDEA.

• What are they seeking there.

• The way they use media and technology will influence our content.

• BRAND POSITIONING to the idea? • Do we allow for having GREAT s the EXPERIENCES that will get everyone ENGAGED more than product themselves?

don’t forget the BRAND

July 10, 2013 6CREATED AND COPYWRITED BY PATCHAYA S.

Page 7: 20130710 360 marketing communication and media consultant

OUR PROGRESS

Executing tactics & campaigns that map back to business objectives and provide engaging customer experiences.

Identifying & Implementing tools and systems to enable key business and marketing processes.

Developing Marketing Strategy and align business objectives with the tools, campaigns and metrics for success.

THINK TOOL DO MEASURE & ADJUST

Tracking, reporting, analyzing and adjusting user experiences to provide improved customer experiences.

July 10, 2013 7CREATED AND COPYWRITED BY PATCHAYA S.

Page 8: 20130710 360 marketing communication and media consultant

OUR SERVICE

Service provided

Full service advertising

agency

strategic marketing communication – creating – producing -Media planning and buyer - Media performing - Publicrelation – research - Promotion programs - Product Display

Full Service Digital & On line Agency

Website design and development – web application development – mobile application and development – digital brand development – digital lead generation – e learning tools – email marketing – interactive marketing – interactive video brand experiences – emerging digital platforms – rich media campaigns and communications strategy – content management services –SEO/SEM services – PPC campaign management – overall data mining and ROI assessment

Below the Line Specialized

Agency

Creative idea – technical – logistic management – leisure business event – cultural business event – organization marketing event – personal business event – knowledge business eventJuly 10, 2013 8CREATED AND COPYWRITED BY PATCHAYA S.

Page 9: 20130710 360 marketing communication and media consultant

• Buy attention• Communication

from one to many

• Controlled message• No immediate

feedback

• Create attention• Feedback loop built

in• Hello long-tail• Lose control of your

marketing

OUR CUSTOMER ENGAGEMENT

Websites, SEO, E-mail, Apps, Social Networks, Communities, Content, Service extension

Advertising: Television, Radio, Magazine, Bannering, Sponsorship, Paid search

SEO, Facebook, Google+, Pinterest, Youtube, Twitter, Blogs, Comments, E-mail

CONVERSION

OWNED MEDIA

BOUGHT MEDIA SOCIAL MEDIA

EARNEDMEDIA

SOCIAL MEDIA

SOCIAL MEDIA

SOCIAL MEDIA

July 10, 2013 9CREATED AND COPYWRITED BY PATCHAYA S.

Page 10: 20130710 360 marketing communication and media consultant

OUR CUSTOMER ENGAGEMENT

successful businesses understand that marketing does not end with the sale, but rather it begins after the first sale

Traditional marketing activities that still work for you, like advertising in a mass media, sending direct mail and attending networking events, are still essential.

July 10, 2013 10CREATED AND COPYWRITED BY PATCHAYA S.

Page 11: 20130710 360 marketing communication and media consultant

ANALYSIS REPORT

July 10, 2013 11CREATED AND COPYWRITED BY PATCHAYA S.

Page 12: 20130710 360 marketing communication and media consultant

working in all contexts taking advantage of each strengthens.

SINGLE MESSAGE IDEA

INTERACTIVE PEOPLE CAN PARTICIPATE

PR / SALES / DM /

DESPLAY / EVENT

DIGITAL WORLD

& MOBILE

TV / RADIO / NEWSPAPER /

MAGAZINE

MARKETING COMMUNICATION GOAL

July 10, 2013 12CREATED AND COPYWRITED BY PATCHAYA S.

Page 13: 20130710 360 marketing communication and media consultant

OUR BACKGROUND

• More than 15 years, not only I work in marketing communication strategy but also I do implement successful to support strategy. I had many great experiences from many companies as follow;

- PM Center Co., Ltd. ; TOP THREE COMPANY FOR PROVIDEING EQUIPMENT RENTAL FOR EVENT

- PREZENTIA Co., Ltd. ; MIDDLE ORGANIZATION AND ESTABISHED FROM 1995.

- THAI HAKUHODOD Co., Ltd. ; THE BIGGEST OF JAPANESE ADVERTISING AGENCY IN THAILAND

- KASIKORN BANK GROUP; TOP FINANCIAL AND BANKING FIRM IN THAILAND AND EXPERT CHINA MARKET

- PRUKSA CLINIC; FAMOUS BEAUTY CLINIC AMONG CELEBRITIES IN THAILAND AND HAVE OPENED MORE THAN 23 YEARS

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Marketing ProfessionalEffective business

development and marketing professional with a comprehensive financial knowledge and 'hands-on' experience across of a range of sectors. Key areas of strength include identifying unique opportunities for growth, cultivating relationships with clients to secure long-term business and increase company revenue, as well as proficiently managing and developing team members.

Media Marketing Professional:Results-driven and highly qualified Media/Marketing Professional with extensive experience managing research on digital components to provide analytics on ad traffic and behavioral trends. Adept at developing and implementing marketing strategies, managing key accounts, analyzing market conditions, and ultimately generating high levels of ROI

OUR BACKGROUND

July 10, 2013 14CREATED AND COPYWRITED BY PATCHAYA S.

Page 15: 20130710 360 marketing communication and media consultant

OUR BACKGROUND

• Mr. Trevor Lewis who is my partner and works on digital

works more than 20 years.

• His website about social network service is

www.classicseogroup.com , the website is about how we

can help you go to the 1st page of google.com and how you

can get the potential leads.

July 10, 2013 15CREATED AND COPYWRITED BY PATCHAYA S.

Page 16: 20130710 360 marketing communication and media consultant

Reference.

CLIENT: MAZDA 2002 – 2006

ADVERTISEMENT: CORPORATE BRANDING, COMMERCIAL CAR,

SEDAN CAR, TACTICAL PROMOTION,

CORPORATE CAMPAIGN

EVENT: PRESS CONFERENCE, DEALER CONFERENCE,

ANNUAL CONFERENCE, TEST DRIVE,

PRODUCT LAUNCHING, MOTOR SHOW,

MOTOR EXPO, PROMOTION ROAD SHOW

July 10, 2013 16CREATED AND COPYWRITED BY PATCHAYA S.

Page 17: 20130710 360 marketing communication and media consultant

Reference.

CLIENT: KASIKORN BANK PLC

EVENT: BRANDING EVENT =>MONEY EXPO IN BANGKOK ,

CHIANG MAI, NAKORNRATCHASIMA, PATTAYA,

PRESS CONFERENCE, RECOGNITION

SME EVENT => SEMINAR, EXPO, RECOGNITION,

PRESS CONFERENCE, PRODUCT LAUNCHING

HIGH VALUE CUSTOMER EVENT => PRODUCT

LAUNCHING, REBRANDING LAUNCHING,

WEALTH SEMINAR, WEALTH SOCIETY,

GOLF SOCIETY, LIFE STYLE EVENT

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Reference.

CLIENT: PRUKSA CLINIC

ADVERTISEMENT: RADIO, MAGAZINE, BTS,

WEBSITE, SOCIAL NETWORK,

EVENT: PRESS CONFERENCE,

LOCALIZED EVENT,

BOOTH EXHIBITION

GAME ONLINE

PREMIUM

Pruksa clinic

July 10, 2013 18CREATED AND COPYWRITED BY PATCHAYA S.

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Reference

Lloyds Bank Dubai - http://www.lloydstsb.com

Website, programming, SEO and Maintenance

Plantation Capital Singapore - http://www.asiaplantationcapital.com

SEO, Lean Generation, Social Media and Newsletter

Citizenship Investment – Singapore, Dubai - http://www.citizenshipinvest.com

Re-branding of website, design, programming and marketing, SEO, Social

Several Real Estate Brokers – Dubai

· http://www.oceanviewdubai.com

· http://www.astonpearlre.com

· http://ere-homes.com

· http://www.powerhousedubai.com

Design, programming, SEO and Social

CreativeZone Dubai - http://creativezone.ae

Full SEO management and maintenance

July 10, 2013 CREATED AND COPYWRITED BY PATCHAYA S. 19

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Q & A

July 10, 2013 20CREATED AND COPYWRITED BY PATCHAYA S.

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CONTACT

PATCHAYA SIRIDECHASUPHAROJ

[email protected]

pat-orgirl Pat_Orgirl

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THANK YOU

July 10, 2013 22CREATED AND COPYWRITED BY PATCHAYA S.