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20 Reasons Why Your Social Media Strategy is
Doomed
Social Media Mirror
#1 Your social media manager doesn’t know what is going on!
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#2 You do not respond on time!
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#3 Your content reflects the “Me.. Me.. Me..” ideology.
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#4 Your posts are hollow i.e., they don’t have images!
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#5You engage in excessive automation.
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#6Your content is asking too many questions –
‘questions’ can’t build a strong relationship with your audience.
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#7Overwhelming your followers with too much
information, too frequently.
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#8You often indulge in #Hashtag abuse.
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#9Your official website doesn’t have links to your social
media profiles.
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#10You tweet very less on normal days and you expect a
massive response out of your twitter contest.
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#11Your social media manager doesn’t have a personal
twitter account but s/he talks of promoting the brand on twitter.
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#12When you bury your head in the sand. When angry
customers turn to social channels to cyber-bash your brand, and you don’t answer in real time.
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#13You treat Twitter as a megaphone instead of a
telephone.
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#14When you don’t have a full proof strategy for your
target audience.
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#15You are not prepared for the worst case scenario and
think that your campaign will be successful without any backlash.
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#16When you use too many caps/exclamation marks in
your communication.
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#17When you believe that the sole purpose of social
media is to sell!
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#18You believe it’s all about your influence score; however
it may not necessarily mean so!
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#19When you think that one common content is fit for
all social media platforms.
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#20 When you tweet without thinking. Remember that
everything you say online lives forever.
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AdviceHope you would have learnt by now what not works on social media. Wishing you a successful social journey
ahead!
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