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10 Insights on Negotiation — William Ury

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Page 1: 10 Insights on Negotiation — William Ury

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Page 2: 10 Insights on Negotiation — William Ury

This presentation consists of highlights from the interview with Moe Abdou,

founder & host of 33voices®.

Page 3: 10 Insights on Negotiation — William Ury

William Ury, co-founder of Harvard’s Program on Negotiation, is one of the world’s leading experts on negotiation and mediation. He is currently a

Distinguished Senior Fellow at the Harvard Negotiation Project.

He is the author of Getting to Yes with Yourself, The Power of a Positive No, Getting Past No, and The Third Side, and co-author of Getting to Yes.

William Ury@williamurygty

Co-founder Harvard’s Program on Negotiation

Page 4: 10 Insights on Negotiation — William Ury

The most effective negotiators are the best listeners, for they know the secret to negotiation lie in being soft on the people

and hard on the problem.

Insight #1

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Insight #2

The biggest obstacle of ‘Getting To Yes’ isn’t your opposition, it’s yourself.

“Let him who would move the world first move himself.”

- Socrates

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Insight #3

Commit to ‘Getting to Yes with Yourself’ by internalizing these six principles:

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Insight #3

Commit to ‘Getting to Yes with Yourself’ by internalizing these six principles:

Put yourself in your shoes - Know your underlying interest, your position and why

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Insight #3

Commit to ‘Getting to Yes with Yourself’ by internalizing these six principles:

Develop your inner BATNA - Know your walkaway strategy (the best alternative

to a negotiated agreement)

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Insight #3

Commit to ‘Getting to Yes with Yourself’ by internalizing these six principles:

Reframe your picture - Shift from thinking that you’re on opposite sides to believing

that you’re on the same side

Page 10: 10 Insights on Negotiation — William Ury

Insight #3

Commit to ‘Getting to Yes with Yourself’ by internalizing these six principles:

Stay in the zone - Only the present moment matters

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Insight #3

Commit to ‘Getting to Yes with Yourself’ by internalizing these six principles:

Respect them even if - Human respect and dignity costs you nothing (honor it)

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Insight #3

Commit to ‘Getting to Yes with Yourself’ by internalizing these six principles:

Give and receive - In that order

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Insight #4

Perceived fairness plays a big role in negotiation; it’s a fool who lets the other side

discern that you’re trying to win at their expense. They’ll either walk away or store it in

their memory bank for future negotiations.

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Insight #5

Those who see humanity as one family always bring a third side to each negotiation, for it r

eminds each party that its not necessarily our difference that are at stake: its human dignity.

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Insight #6

Begin important negotiation by giving advice and risk being resisted. Ask questions,

listen and be present instead, and you’ll uncover the impetus to ‘Getting To Yes’:

the other party’s deepest values.

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Insight #7

Above all else, admired negotiators value their sense of self, for they know that

no single negotiation will define the essence of their legacy. Integrity, honesty and

fair dealing is a lifetime pursuit.

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Insight #8

“To observe without evaluating is the highest form of intelligence.”

- Jidda Krishnamurti

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Insight #9

It’s always wise to separate the people from the problem. Deal with the

people as human beings and with the problem on its merits.

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Insight #10

The masters of negotiation make ‘going to the balcony’ their most important destination, for it’s the place where they gain perspective,

self-control and a sense of calm.

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What triggers take you to the balcony?

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