Upload
robert-alan-black
View
472
Download
2
Tags:
Embed Size (px)
Citation preview
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Cre8ng! Leading InnovationThrough Creativity D
ay 2
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Who Might Be
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Land of Eureka!
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Being creativeis a choice…
Individuals, leaders,entire organizationscan make the choice.
a daily choice!
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Getting to Eureka & Beyond
Overcoming Blocks32 Creative Thinking Traits12 Creative Thinking Tools4 Systems: Whacky to Real12 Jumpstarters6 Ways to set up a…
Cre8ng Community
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Don’t Just Sit There!
Developing Creative Thinking in &
S.P.R.E.A.D.ng “it” throughout Your Entire Organization
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
They laughed at Columbus, Fulton, the Wright Brothers. They also laughed at Bozo the Clown.”
Carl Sagan, founder & first President of The Planetary Society
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
If your goal is to create something new and big, you're going to have to do something
that everybody else will laugh at -
so that becomes the test. Marc Andreessen,
founder of Netscape
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
“Laughter and tears are both responses to frustration and exhaustion. I, myself, prefer to laugh, since there is less cleaning up to do afterward.”
Kurt Vonnegut, Jr, humanist
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
“I prefer to working on theImpossible, because there isLess competition.”
Walt Disney, creator
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Dr. Seuss
"I like nonsense, it wakes up the brain cells.
Fantasy is a necessary ingredient in living, it's a way of looking at life through the wrong end of a telescope and that enables you to laugh at life's realities.”
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
“All it takes is one idea to solve an impossible problem.”
“All it takes is one idea to solve an impossible problem.”
-- Robert H. Schuller-- Robert H. Schuller
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
The highly Creative Thinkerlooks at every ideaas a possibility.
Robert Alan Black, Ph.D., CSP
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
% Of Profit
15% Rule
Creativity or Idea Clubs
Company Books (Dupont)
Contests
Creativity/Innovation
Newsletters - Print/Electronic
Creativity/Innovation Rooms
Groups---Oz Group
Guest Speakers
Idea Meetings
Idea Systems
In-House Training
Innovation Fairs
Libraries
Management Support
Newsletters - External
Posters
Problem Solving Teams
Rebel Groups-Unofficial
Retreats
Rewards & Reward Systems
Seminars
Support Conference Attendance
Training Programs
Workshops
What Some Corps Do…
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
% Of Profit
15% Rule
Creativity or Idea Clubs
Company Books (Dupont)
Contests
Creativity/Innovation
Newsletters - Print/Electronic
Creativity/Innovation Rooms
Groups---Oz Group
Guest Speakers
Idea Meetings
Idea Systems
In-House Training
Innovation Fairs
Libraries
Management Support
Newsletters - External
Posters
Problem Solving Teams
Rebel Groups-Unofficial
Retreats
Rewards & Reward Systems
Seminars
Support Conference Attendance
Training Programs
Workshops
What Some Corps Do…
None do it
Systematically
or Throughout
or for more than
18 monthsNone do it
Systematically
or Throughout
or for more than
18 months
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
S.P.R.E.A.D.SPREAD
UPPORTINGROMOTINGECOGNIZINGNCOURAGINGPPLYINGEVELOPING
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
BREAKINGTHE BOX
BREAKINGTHE BOX
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
UsingUsingTools & TechniquesTools & Techniques
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Jumpstarting Jumpstarting Your CreativenessYour Creativeness
Jumpstarting Jumpstarting Your CreativenessYour Creativeness
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
NormalOrdinaryRegularBoring
Unique
Unusual
Wild
Exciting
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Be Be ChildishChildish
Be Be ChildlikeChildlike
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Useless
Inventions
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Useless
Inventions
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
http://www.cre8ng.com
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
MONDAYsquiggle versus straight line How have you been a squiggle versus a straight line? What does it mean to be a squiggle? A straight line?
TUESDAY out of the box versus in the box Are you an "in the box" or an "out of the box" thinker? How have you been an "out of the box" thinker in the past? How might you be in the future?
WEDNESDAY off the wall versus on the wall What about being on or off the wall? How have you been an "off the waller"?
Alan’s Cre8ng Challenges
THURSDAYin step versus out of step What are some ways or times that you chose to "step out of line"?
FRIDAY fit in versus dance to a different tune How and when have you danced to a different tune or chosen not to fit in?
Have fun exploring your creative life this week.
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
What?What Else!Why?Why Not!
WW
WW
WH
WW
WW
WH
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Accounting Restaurant DiscountAdvertising Hotel/Motel SoftwareArchitecture Insurance SportsAutomotive Interior Design TravelBeekeeping Health/Exercise TruckingCall Services Janitorial VendingDentistry Legal UndertakingEngineering Real Estate Yacht DesignForestry Retail/Discount Zoo Keeping
Too often we allow our experience and expertise to cloud our visions and thinking.
In order to break out of such traps we can take time to imagine how other industries, businesses,
professions, occupations might view the problem and possibly solve it.
OTHER INDUSTRIES
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
S.C.A.M.P.E.R. CHECKLISTING
=
S. = substituteC. = combineA. = adapt, adoptM. = minify, magnifyP. = put to other usesE. = eliminateR. = reverse
Divergent Thinking Tool
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
S.C.A.M.P.E.R. CHECKLISTING
S.C.A.M.P.E.R. is a form of CHECKLIST. A CHECKLLIST is a prepared list of words, verbs, questions that you can use that can spark new ideas, change your thinking or your point of view or even you mood and the direction your thinking at the moment and take you into many directions.
S.C.A.M.P.E.R. was created by Bob Eberle, teacher/educational consultant in the 1970 s to teach the concept of CHECKLISTING to school children by using a memory device (acronym) that they could easily remember when they needed to generate new ideas or remember existing or past ideas. It is used as the foundation for Michael Michalko’s excellent Creative Thinking Tools book…THINKERTOYS.
First StepWrite out the word S.C.A.M.P.E.R. vertically on a piece of paper or on a flip chart/chalkboard or other surface that the group can see.
Second StepWrite out what the 7 letters stand for.
Third StepThen use each of the 7 by asking questions using these verbs to improve/change/revise your challenge or problem to generate potential ideas and solutions.
Fourth StepRead over the ideas you have produced and select the bestTo work on to turn them into HOT SOLUTIONS to use.
=
S. = substituteC. = combineA. = adapt, adoptM. = minify, magnifyP. = put to other usesE. = eliminateR. = reverse
Divergent Thinking Tool
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
stretch it raise the price make it breakablecombine it make it terryifying make it funnyappeal to kids separate it cushion itWinterize it appeal to seniors make it flyilluminate it darken it do it backwardgo clockwise slow it down magnetize itfreeze it loosen it make it invisiblemisspell it go under it put it in picturessweeten it put it to music make it weaker
Throughout our schoolingwe are asked “WHAT IS IT?”
To expand our creativenessand our creative skills we need only change the question to…”WHAT IF WE?” or “WHAT ELSE MIGHT IT BE?”
“What If We?”
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Forced Obj.MetaphorsExcursionsBionics
Cla
ssic
s!
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Wild, Whacky, Weird
ToReal
Wild, Whacky, Weird
ToReal
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Super Heroes!
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Idea Relay
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Time for aBREAK!
Time for aBREAK!
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
PCP-Pluses/Concerns/Potentials
Pluses/Concerns/Potentials a convergent thinking tool used for analyzing a list or group of ideas that have been generated by an individual or a group.
First StepNarrow down the number of ideas to a comfortable number (3 to 6)
Second StepThen one by one write out 3 lists of thoughts about each idea.
a. Pluses of the ideasb. Concernsc. Potentials
Third StepThen compare the results.
Fourth StepIf one idea falls behind the others yet the group seems more excited about it or committed to it, then go over each of the concerns and think of ways to eliminate or strength them with that idea.
Sample
=
Idea 1Make the chair out of XXX plastic and apply electrical lighting to it.
Pluses - Plastic will be cheaperLighting will make it more useableThe plastic will provide more color options
Concerns - We have no experience with plasticElectrical wiring will add costIt may be too easily tipped over
Potentials - Could lead to a product that could be sold anywhere in the world.Could expand our technical capacitiesCould open up new markets for our other products.
Convergent Thinking Tool
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Hits & MissesHits & Misses is a convergent thinking tool used for quickly choosing ideas from several that have been generated.
First StepGenerate many ideas….24, 48, 144…..on Post-It notes or slips of paper or index cards or simply write them on a surface where everyone can see them easily.
Second StepTell the group to go up and scan the total group of ideas and mark which ones their “gut” tells them is a hit. No discussion. Just simply read and react.OrTell the group to go up and move the ideas they think are HITS to an area labeled HITS and the MISSES to another area labeled thus. Leave the “NOT SURE” ones where they are.
Third StepThen discuss, organize by popularity, group, cluster the ideas by categories.
Fourth StepSelect the one or more that can be used at the same time or the ones that can be combined into a single idea
Sample
Hits Unsure? Misses
Convergent Thinking Tool
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
No MoreCreative Blocks!
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
WhatCauses
YourCreative
Blocks?
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
NO TIMENO TIMEGRIEFGRIEF
DEPRESSIONDEPRESSIONILLNESSILLNESS
NATURAL RHYTHMNATURAL RHYTHM
NO TIMENO TIMEGRIEFGRIEF
DEPRESSIONDEPRESSIONILLNESSILLNESS
NATURAL RHYTHMNATURAL RHYTHM
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
SOMETHING'S PERCOLATING
BRAIN'S RECHARGING
EXCESSIVE SELF-CRITICISM
PERFECTIONISM
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Creative block?
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
What WeCan Do w/
CreativeBlocks!
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
What Do You Do w/
CreativeBlock?
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
1.2.3.4.5.6.
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Add one ritual behavior
Brainstorm
Change clothes
Do one chore
Write somewhere else
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Make a pointless rule (end in vowel)
Meditate
Quit beating yourself up
Read
Relax
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Take a walk
Taking a break,
Talk to a toy, stuffed animal
Try "chunking"
Try free-writing
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Creative Thinking ToolsCan help Remove or
EliminateCreative Block
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
OBSESSING ON ONE PIECE /
STORY TOO HARD
EXPECTATIONS: FANTASY & REALITY
LOSING FAITH IN THE PROCESS
THE WELL IS EMPTY
STRESS & PANIC
BEAT YOURSELF UP
SET UNREALISTIC SCHEDULES
NO TIME
GRIEF, DEPRESSION, & ILLNESS
NATURAL RHYTHM
SOMETHING'S PERCOLATING
BRAIN'S RECHARGING
EXCESSIVE SELF-CRITICISM
PERFECTIONISM
WRITING WHAT YOU SHOULDINSTEAD OF WHAT YOU LOVE
Causes
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
Add one ritual behaviorBrainstormChange clothesDo one choreDo something important that’s very easyDo something out of the ordinaryGet away from the computerListen to new musicMake a pointless rule (end in vowel)MeditateQuit beating yourself upReadRelaxReturn to writing after a lapseSet a time, write whatever comes to mind, w/o stoppingStretchTake a shower
Take a walkTaking a break, Talk to a toy, stuffed animalTry "chunking"Try freewritingWatch movies, plays or tv for inspiration.Work on the titleWrite a basic plot outline of the storyWrite about an experience of your ownWrite crapWrite five wordsWrite from a personaWrite or type out a complete short story by one's favorite authorWrite someplace newWrite the middle
Aides/Cures
Robert Alan Black, Ph.D., CSPalan @ cre8ng.com
http://www.cre8ng.com
Leading InnovationThrough CreativityLeading InnovationThrough Creativity
8 & 9 November 2011
May you live In the
Land of EurekaWhenever You Choose!
May you live In the
Land of EurekaWhenever You Choose!