DEALERSTRONGAnna Hildebrandt

Nation’s Premier Account Manager

Reach In-Market Auto Shoppers

What is a GeoFence?

Invisible Fence Receiver Ad ID Capturing

It’s a Virtual Barrier that uses GPS to define geographical boundaries.

GeoFence Barriers

Competitors LotsEvent CentersParking LotsZip codes

How and Where the Ads are Served

• Ad serving initiation

• Browser and In app display

• Ad serving frequency

• Ad serving completion

Styles and Types of Banner Ads

Tracking and ReportingImpressions

Click-Thrus

Actual lot visits

Registered Showroom Visits

We track store walk-ins specifically generated from your Geo-Fence Campaign

*One or more locations can be specified for tracking

Estimate Your ROI

GeoFence cost is a $14 CPM.

Click-Thru Rate = .6 - .8%

$4,000 spend = 285,714 impressions = 2,000 estimated click-thrus.

Estimate Your ROIWhat is your current advertising cost per car sold?

What percentage of web site visitors turn into leads?

What percentage of these leads turn into store visits?

What is your dealership’s closing percentage for total store visits?

Does This Make Sense?

The Math: • 2,000 x % of your site visits that turn into leads = leads

• Number of leads x % of site leads that turn into store visits = visits• Visits x your store’s closing % = cars sold

• $4,000/ number of cars sold = advertising cost per car

Is the cost per car sold at or lower than your current cost per car?

Getting Started is EASY!

1. Decide on your budget2. No long term commitments3. Create your competitor list4. Provide banners5. Two business-day activation

Thank You.

For More Information:

Visit http://www.dealerstrong.com/ Call our office @ 877-811-8107