Insurgent Exit poll Analysis:

I created an exit poll for the people who watched the film Insurgent so they can fill in the questions

and I can gain feedback from what they thought about the film. The exit poll contained questions

about the audience who like to view this genre of film, questions like what gender? And what

interested you most about this film. I have arranged the results into pie charts shown below.

From this result it shows that a larger percentage of the people I interviewed who watched this film

in the cinema where more males than females, 80% males and 20% females. This goes to show that

the film advertising appealed to males more than it did females.

What gender are you?

Male

Female

According to this question a larger percent of the people who viewed the film f ound the film from

online and TV trailers. 30% found out about insurgent from advertisements e.g. on the side of busses

and billboards etc… this shows that the trailer appeals to most people through the internet and in

public.

For this question I asked if people would purchase this film on DVD when it is released, the feedback

came back that 60% of the people would buy the film and DVD and the rest of the 40% claimed they

wouldn’t or might do.

How did you find out about this film?

Trailer

Advert

Family/friend

Other

Would you purchase film on DVD?

Yes

No

Maybe

I asked for this question if the audience would recommend the film to a close family or friend a large

amount of the audience said that they would.

Below is the exit poll questionnaire I used to gather my results:

Insurgent Exit Poll:

What gender are you?

Male ⃝ Female ⃝

Have you seen the trailer for this film?

Yes ⃝ No ⃝

How did you find out about this film?

Trailer ⃝

Advert (poster, billboard, on the side of public transport) ⃝

Family/ Friend? ⃝

Other ⃝

Would you recommend this film to a friend or family

Yes

No

Maybe

What did you find most interesting about the trailer?

On the scale of 1-10 what would you rate this film?

1 2 3 4 5 6 7 8 9 10

Would you purchase this film on DVD?

Yes ⃝ No ⃝ Maybe ⃝

Would you recommend this film to your family or friends?

Yes ⃝ No ⃝ Maybe ⃝