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DRAFT COPY Fleet & Asset Management Report 2012 Market Forecasts, Strategy Analysis & Solutions to Position Your Brand as a Front-Runner of the Automotive Fleet Telematics Space ORDER BEFORE 20 TH JAN 2012 & SAVE $400 OPEN NOW for detailed contents, chapter summaries and exclusive selected findings EXCLUSIVE REPORT RESULTS INSIDE! This report will provide: Corroboration of the market with extensive analysis of fleets, telematics providers and the value chain including top innovators and carriers with M2M solutions: Identify where you fit into the commercial telematics space and action your business strategy today Market forecasts of key trends including mergers, acquisitions, consolidation and scalability: Determine how the market is evolving and create a blueprint for enhancing fleet efficiency with integrated solutions Insight into govt. regulations such as the FMCA proposed rule and hazardous material laws and the implications for US and EU fleet operators: Take on best practise cargo management now to safe-guard your place in the market for the next five years Competitive analysis of market drivers such as fuel management applications and penetration rates: Appeal to fleet manager’s market specifications with telematics solutions and secure vital partnerships Comprehensive analysis of technical standards, PLCF4 and RFID, and the standards specialists ascertain to be introduced: Factor standards into your strategic planning to achieve higher market penetration Access brand new data findings with: Case studies from key players in the fleet telematics space such as fleet operators, innovators and automakers: Use new tech. to provide data on driver behaviour for time and cost efficient fleets Crucial market penetration rates by country, emerging markets and verticals (transport, automotive, commercial) to identify exactly where your business can profitably access the market List of the top 20 fleet operators makes sense of the fragmented market: You can pinpoint the key players and potential business partners and match your business strategy accordingly A sample of interviewees:

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Market Forecasts, Strategy Analysis & Solutions to Position Your Brand as a Front-Runner of the Automotive Fleet Telematics Space

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Page 1: Fleet & Asset Management Report 2012

DRAFT COPY

Fleet & Asset Management Report 2012Market Forecasts, Strategy Analysis & Solutions to Position Your Brand as a Front-Runner of the Automotive Fleet Telematics Space

Order befOre 20th Jan 2012 & save $400

Open nOw for detailed contents, chapter summaries and exclusive selected findings

ExcluSivE

REPoRT RESulTS

inSidE!

This report will provide:

Corroboration of the market with extensive analysis of fleets, telematics providers and the value chain including top innovators and carriers with M2M solutions: Identify where you fit into the commercial telematics space and action your business strategy today

Market forecasts of key trends including mergers, acquisitions, consolidation and scalability: Determine how the market is evolving and create a blueprint for enhancing fleet efficiency with integrated solutions

Insight into govt. regulations such as the FMCA proposed rule and hazardous material laws and the implications for US and EU fleet operators: Take on best practise cargo management now to safe-guard your place in the market for the next five years

Competitive analysis of market drivers such as fuel management applications and penetration rates: Appeal to fleet manager’s market specifications with telematics solutions and secure vital partnerships

Comprehensive analysis of technical standards, PLCF4 and RFID, and the standards specialists ascertain to be introduced: Factor standards into your strategic planning to achieve higher market penetration

Access brand new data findings with:

Case studies from key players in the fleet telematics space such as fleet operators, innovators and automakers: Use new tech. to provide data on driver behaviour for time and cost efficient fleets

Crucial market penetration rates by country, emerging markets and verticals (transport, automotive, commercial) to identify exactly where your business can profitably access the market

List of the top 20 fleet operators makes sense of the fragmented market: You can pinpoint the key players and potential business partners and match your business strategy accordingly

A sample of interviewees:

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Why is this report in high demand?Evolving technologies, changing security, legislation and the standardization debate has created an unpredictable environment for telematics service providers in the fleet space. The fragmented market has made penetration an immense challenge for companies looking to become industry leaders. Fleet operators seek to minimize costs, mitigate risk and optimize efficiency. They are looking for best practise strategies to increase profits and telematics vendors are the key to providing this critical technology.

Inclusive of market trends, opportunities for growth and disruptive forces that will affect the market place, this report identifies the USPs telematics vendors must address in order to differentiate their products’ offerings, appeal to fleet operators needs and take their brand mass market.

Contact [email protected] for more information

A snapshot of this business critical report:

find out how the regulatory environment is shaping up – and the implications for fleets

read exclusive, up-to-date market statistics on the penetration rates of the leading fleet operators

telematics Update’s survey data with insight on which carriers are providing a differentiated service, the community’s priorities and growth opportunities in the space

read experts’ thoughts on standardization problems for the fleet market – and how to solve it

In-depth and exclusive market forecasts revealing the 20 front-runners of the fleet space with a breakdown of their market share

discover how enabling technologies can optimize efficiencies and add value to your products’ offerings

see how start-ups are providing alternative approaches that fleet operators are keen to benefit from

This is a must-read report for:

• Fleetserviceproviders •Wirelesscarriers

• Vehiclemanufacturers •Governmentagencies

• Telematicsvendors •Consultants

• Investors

finally you can get to grips with problems at the center of the commercial telematics space and strategize the solutions essential to the market.

Order befOre 20th Jan 2012 & save $400

Methodology Months of in-depth market research has been accumulated in this comprehensive report.

TU interviewed 20+ industry experts including suppliers, fleet managers, service providers, wireless carriers and technology providers to give a thorough insight into the entire value chain.

TU included north american and european leaders in the commercial telematics space to provide you with global analysis and market forecasts.

TU has compiled stats, graphs and figures from industry surveys targeting 160+ key technology providers, fleet operators and service providers to reveal which issues are having a detrimental impact on the industry and how to solve them.

The independent report was peer reviewed by industry experts through each draft stage to ensure quality control, providing critical guidance on the contents which helped inform the quality and direction of the research.

Now you can capitalize on all this exclusive knowledge which will guide you on how to differentiate your brand, minimize risk and maximize fleet efficiency to penetrate the market.

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Chapters Overview Here is a run-down of the meticulously detailed chapters in the Fleet & Asset Management Report.

1. Introduction and methodology:

40+ interviews, two industry surveys and rigorous secondary research revealed a high demand for a fleet and asset management report. This section explains how and why Telematics Update produced its latest business intelligence report.

2. Fleet providers and the value chain:

This is an analysis of fleet operators, innovators, OEMs and carriers’ strategies. Telematics Update’s proprietary market research has pinpointed the leaders in this space with detailed insight on tracking technologies. The chapter includes threats to growth and how vehicle OEMs are breaking out of old patterns to embrace new business models.

3. Market forecasts:

Weexaminepenetrationratesforthetop17marketleaders.Eachmarketleaderhas+100,000unitsinservice,based on statistics unearthed by Telematics Update. Growthratesareforecasteduptoandincluding2015.

4. Government regulations:

This is a guide to the regulatory environment and the impactforfleetoperators.WithanalysisofFederalMotorCarrier Safety Administration (FMCSA) legislation, including the key proposed regulation for electronic on board recorders (EOBR), the chapter looks at driver distraction and fuel economy. You can find out how government funding is being spent and how this will give fleet solution providers the means to create a competitive edge.

5. Safety and insurance companies:

This chapter focuses on why insurance telematics is becoming increasingly important for fleet operators and how insurance companies have become involved in the fleet and asset management market due to driver behaviour. Telematics Update examines case studies including Zurich Financial Services, Traveller’s Inland and LoJack SCI to help you capitalize on insurance telematics and incorporate this into your fleet business model.

6. Fleet management case studies:

The report offers exclusive insider knowledge from fleet operators, commercial fleets through best practice fleet and asset management case studies. This chapter looks at how United Parcel Services (UPS), Oldcastle Materials and McDonald’s, amongst other key players, are dealing with challenges that threaten their competitive edge. Discover how they are using technologies to improve ROI.

7. The problem of standardization for fleets:

To solve this challenge we offer a comprehensive directory to existing standards with standardization forecasts. Telematics Update analyzes with scrutiny how standards could be introduced practically, how security could be at the heart of standardization and the indications for fleet operators, OEMs and suppliers.

8. Enablement:

Using Freescale and NXP as examples, we uncover how enabling technologies can optimize fleet efficiency. Learn from their strategies and develop an intelligent business model inclusive of enabling technologies to form lucrative partnerships with fleet operators.

9. Survey responses:

The results from an industry-wide survey have been clearly documented through graphs, tables and figures and analysed in detail. You can benefit from insight on standards, priorities, best in class operators, implementers andopportunitiesforgrowthfrom160+stakeholderstoensure your telematics solutions appeal to the needs of the market.

10. Conclusions:

The author shares his market forecasts, based on dozens of interviews, statistics and months of research. The chapter will aid you in safe guarding your business strategies for future developments in technology, government mandates and standardization.

Order your copy today at www.telematicsupdate.com/fleet-report/index.php

Order befOre 20th Jan 2012 & save $400

A sample of the valuable case studies in this report:

Find out how market leaders differentiate their offerings with case studies on trends, predictions and best practice tips:

Zurich Trimble Safelite FleetMatics TMWSystems

Sprint Daimler John Deere SeeControl SkyBitz

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Report Contents Find out exactly what you can learn in this up-to-the-minute report with extensive contents.

Foreword

executive summary

1 InTRODUCTIOn AnD MeTHODOLOGY

2 FLeeT pROVIDeRS AnD THe VALUe CHAIn

2.1 History of Telematics …and Asset Management2.2 Asset Tracking: The Barcode to RFID Transition and More2.3 The Top Fleet Providers in the Industry 2.3.1 Masternaut/Case Study 2.3.2 Navman Wireless 2.3.3 I.D. Systems /Case Study 2.3.4 C-Track (DigiCore) 2.3.5 Qualcomm 2.3.6 Trimble/ Case Study 2.3.7 SkyBitz /Case Study 2.3.8 Xora 2.3.9 GE’s Asset Intelligence Unit (Now Part of I.D. Systems) 2.3.10 Networkfleet / Case Study 2.3.11 Teletrac / Case Study 2.3.12 PeopleNet (Now part of Trimble) / Case Study 2.3.13 FleetMatics/ Case Study 2.3.14 Roadnet Technologies / Case Study 2.3.15 TransCore 2.3.16 Hughes Telematics Inc.

2.4 Top Innovators 2.4.1 TMW Systems /Case Study 2.4.2 Shell 2.4.3 IBM 2.4.4 PHH Arval 2.4.5 Garmin 2.4.6 IDENTEC Solutions 2.4.7 Zebra Technologies 2.4.8 EarthSearch Communications / Case Study 2.4.9 RFID Centre 2.4.10 Gateway Communications, Inc. 2.4.11 SeeControl /Case Study 2.4.12 LoJack SCI 2.4.13 Numerex 2.4.14 Telenor Connexion 2.4.15 Trafficmaster Plc 2.4.16 TeleNav 2.4.17 Secondary Market 2.4 18 Cell-Phone Based Telematics

2.5 Issues to watch 2.5.1 Security 2.5.2 Driver Health Monitoring 2.5.3 Potential Disruption - Major Network Changes 2.5.3.1 Cisco

2.6 Vehicle OEMs 2.6.1 PACCAR / TruckerLink 2.6.2 Ford Motor Company /Work Solutions 2.6.3 General Motors / Business Bridge 2.6.4 John Deere /Phoenix International /Case Study 2.6.5 Daimler /FleetBoard/ Case Study 2.6.6 Volvo Group/ Wireless Car 2.6.7 Hino Trucks /INSIGHT 2.6.8 Mitsubishi Fuso Truck of America

2.7 Carriers M2M Solutions 2.7.1 SignalSet /Sprint &T-Mobile 2.7.2 Sprint/Case Study 2.7.3 Vodafone 2.7.4 KPN 2.7.5 Trimble/ Sprint & AT&T 2.7.6 TechnoCom/ Several Carriers

3 MARKeT FOReCASTS

3.1 Where is the Market Going? /Case Study 3.2 Asset and Cargo Management 3.3 Key Trends 3.4 Penetration Rates

4 GOVeRnMenT ReGULATIOnS

4.0.1 National Transportation Safety Board 4.1 Implications for Fleet Providers 4.1.1 FMCSA Proposed Rule 395.16 for EOBRs / Case Study 4.1.2 Driver Distraction 4.1.3 Hazardous Material Regulations 4.1.4 Fuel Economy 4.1.5 Vehicle-to-Vehicle Communications Dedicated Short Range Communications (DSRC) for

Collision Avoidance 4.1.6 Other Government Activities

4.2 Where is Government Funding Going? / Case Study4.3 Peripheral Vision and Standards

5 SAFeTY & InSURAnCe COMpAnIeS

5.1 Safety 5.1.1 Zurich / Case Study

5.2 Security / Case Study

6 FLeeT MAnAGeMenT CASe STUDIeS

6.1 Fleet Operators 6.1.1 Third Party Input

6.2 Delivery Experts Take Different Routes 6.2.1 United Parcel Service / Case Study / Geotab 6.2.2 FedEx Express /PowerPad 2 /SenseAware

6.3 Other Fleet Operators’ Input 6.3.1 Oldcastle Materials 6.3.2 STERIS 6.3.3 Safelite / Case Study 6.3.4 McDonald’s Corp. 6.3.5 USG 6.3.6 Other Observations

6.4 Best Practices: Fleet & Asset Management Guidelines

7 THe pROBLeM OF STAnDARDIZATIOn FOR FLeeT

7.01 CVTA 7.1 Existing Standards 7.1.1 PLC4Trucks 7.1.2 RFID

7.2 Who Will Develop or Sponsor the Required Standards?7.3 Trusted Computing Group

8 enABLeMenT

8.1 Enabling Technology Providers 8.1.1 Freescale Semiconductor 8.1.2 NXP Semiconductor 8.1.3 Renesas

8.2 Other Semiconductor-based Embedded Technologies/Products

9 SURVeY ReSpOnSeS

10 COnCLUSIOnS

Other Information: Acronyms

References

Acknowledgements

endnotes

About the author

Appendix

Order your copy today at www.telematicsupdate.com/fleet-report/index.php

Order befOre 20th Jan 2012 & save $400

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Figures This report uses figures, graphs and statistics to strengthen its discoveries and supports its market forecasts.

Figure 1: Fundamental TICS services

Figure 2: The progression from enabling technologies to usable driver and fleet information

Figure 3: Different RFID frequencies for passive and active tags

Figure 4: The vehicle communications and management infrastructure involves several critical entities

Figure 5: VeriWiseusesGPSandtwo-waysatellite communications

Figure 6: Sources of costs savings (cash flowgains)fromimplementingGE’sVeriWisesystem

Figure 7: Asset tracking technology can benefit several areas of fleet operations

Figure 8: VeriWisecargosensorsareinstalled at the front of the trailer

Figure 9: Networkfleet’s dashboard show the types of summary reports for monitoring sped history, mpg trends and fuel efficiency

Figure 10: The variety of hardware for vehicle monitoring

Figure 11: The value of monitoring gas prices within a region and a solution using TMWSystems

Figure 12: The DB Schenker smartbox offers several sensing options to customers

Figure 13: PACCAR TruckerLink

Figure 14: FordWorkSolutions

Figure 15: John Deere’s JDLink offer features for lower cost and high-end applications

Figure 16: John Deere’s JD Link has access to the Modular Telematics Gateway(MTG)inthevehicle

Figure 17: FleetBoard provides connectivity and real-time management throughout the vehicle’s travel

Figure 18: Daimler FleetBoard says that 80% of the cost can be influenced by its F&AM solution

Figure 19: The difference between vehicle centric and non-vehicle centric services

Figure 20: Existing vehicle centric and non-vehicle centric F&AM solutions will transform to a merged solution in the future

Figure 21: The display demonstrates the driver’s information available from the HINOINSIGHT

Figure 22: The growth in the area of fleet and asset management

Figure 23: The value chain for implementing F&AM technology involves several aspects

Figure 24: Zurich’s view of the telematics systems is similar to suppliers

Figure 25: WithNovacomEurope’sdashboard,Zurich’sVirtualRiskManagerprovides driver scores

Figure 26: Increased fuel cost has driven interest in telematics

Figure 27: UPS trucks are the focal point of UPS F&AM strategy

Figure 28: FedEx Express PowerPad 2

Figure 29: FedExSenseAwarehasGPStracking and other sensing capabilities for high-value packages

Figure 30: Verticalmarkets,differentcommunication protocols and available devices

Figure 31: A commercial vehicle with its on-board equipment for DSRC

Figure 32: Two competitors that use a cloud computing provider

Figure 33: Profile of survey respondents, fleet operator or technology provider.

Figure 34: Whatitemsareofmostinterest regarding your involvement with Telematics?

Figure 35: Whichofthefollowingdoyou consider the Best in Class in fleet operators implementing telematics technology?

Figure 36: Whichofthefollowingmarketleaders do you consider the Best in Class for providing telematics technology?

Figure 37: Whatfactorswouldincreaseyour implementation of telematics systems/devices/services?

Figure 38: How important are the following:

Figure 39: Whatareahasthehighestpotential growth for fleet and asset management?

Figure 40: Whattechnologywilltakefleetand asset management to the next level?

Figure 41: Whatvariationsofpositioningtechnology do you see occurring in the future?

Figure 42: How likely do you feel insurance company initiatives, including modified rate programs, are going to have a significant impact on F&AM within the next five years?

Figure 43: Whichofthefollowingorganizations needs to develop additional standards for increased fleet and asset management success?

Figure 44: Whichofthefollowingcarriersis providing differentiating service that could change the future of fleet & asset management?

Figure 45: In asset management that is not at the vehicle level, at what rate do you think barcodes will be replaced by the following technologies within the next 5years?

Turn the page now for a select sample of the report’s findings

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Exclusive findings from Telematics Update’s unprecedented research.

Here is a snapshot of the solid statistics and facts you can expect in the full report.

Turn the page now to hear what your peers thought of the full report

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FedEx will see a hike of nearly 30,000 units in service (UIS)byMay2012(from14,000to42,000UIS)

Nearly96%oftheregisteredmotorcarriersintheU.S.operate 20 or fewer trucks

Luke smithwick, Segment Operations Manager at Freescale Semiconductor, sees significant changes coming based on control chips currently in development: “The next-generation device will be highly integrated with the cost structure that will serve this market very well and take implementers to the next level in their system.”

scott McCormick.PresidentofCVTA, observed of standardization: “Commonthinkingisthatin2016it[NHTSA] will establish a rule. It is very likely that the rulewillbeinplacein2014forinterstatecommercialvehicles because it does not involve a large process withthestates.Soin2014,theywillalreadyknowwhat is required for commercial vehicles regarding the type of information that has to be passed from vehicle to vehicle.”

70%ofsupplychainleaderssaytheend-to-endvisibility is the single largest challenge in North American ports

Theaveragelong-haultruckusesover$3,700offuelper year idling

Hardware costs in China are around $40 whereas, in the U.S., the average is about $200.

900,000 vehicles are currently being tracked in China

The difference between the best and the worst driver can cost a company up to 30% higher fuel consumption in the same vehicle using the same route

Oneassetintelligencecompanyadded$500,000toitsbottom line profits year-on-year after adding real-time trailer analytics to its processes

Cyndi brandt, VicePresidentofMarketingatMobileCast, said: “Weknowthatpeoplearereallyinterestedto find better ways to solve problems. The biggest trends that we see in our core markets are: how do I control more of my fuel spend, how do I really understand how drivers are driving the vehicles and what’s the corresponding cost relative to how they’re driving?”

“WhatweareseeingthereisnotanyoneSaviorapplication, so what we are looking at is basically an ecosystem or a slew of different entities that have to come together to make this whole thing fly-to-drive adoption and build the business model.”

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Order befOre 20th Jan 2012 & save $400Peer Reviews

scott McCormick, President, theConnectedVehicleTradeAssociation(CVTA),said:“Telematics Update’s Fleet & AssetManagementReport2012isa160-pagereportthatprovidesexcellent thought leadership on the important issues of fleet providers, telematics service providers and others in the F&AM value chain. Withexclusivemarketdataandin-depth insight provided by dozens of industry experts, this report provides an exceptional quality and quantity of content.”

helene hartlief, International Marketing Manager, KPN, said: “I have covered the fleet market for some time providing me with a firm grasp of the major issues affecting fleet operators and service providers in the market.

“In an age when budgets are tight and the need to justify ROI of business intelligence is paramount, Telematics Update’s insight-packed case studies and proprietary data make the decision for you.”

david Mcnamara, President, McNamara Technology Solutions, said: “Having followed the fleet domain for several years for clients, I have found it to be the leading market for new telematics applications - it has a viable business model for connectivity. This report leverages the extensive insider network available to TelematicsUpdate.Wehearfromthose in the know who can provide us with insights into the winning strategies and tell us what to expect next.Wegetmorethanthebasicfacts we can glean from the Internet. Indeed, we get a sophisticated study which delves deeper into fleet market trends, hones in on the significant issues that are foremost in fleet operators’ thoughts and uncovers exclusive market data.”

Industry experts are able to validate the quality of this report.