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Transition Task 2 for my media A2 project. This shows the process I went through to make a more modernised version of Hitchcock's Mr & Mrs Smith film poster.
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MR. AND MRS. SMITH
Hitchcock (1941)
MR. AND MRS. SMITH
Director- Alfred Hitchcock
Year- 1941
Genre- Comedy | Romance
STORYLINE
Sophisticated New York couple David and Annie Smith have an unusual
marriage with an inordinate number of rules and regulations. One rule entitles
them to ask each other one question per month which the other must answer
completely honestly. Annie asks David if he would marry her again if he could
have the time over again and David confides that he misses his freedom and so
probably wouldn't. Later that day, an official from the town where they got
married calls to see David. He explains that owing to a state boundary dispute,
all couples married between 1936 and 1939 in the county were not legally
married. David decides to have fun with this fact, but unbeknown to him, the
county official calls to see Annie too and disaster results.
POSTERS
Mr & Mrs Smith had two film posters.
Within these posters they use a lot of colour, bold text and show stills from the film. I took this into consideration while making my own poster.
ROM-COM POSTERS
While looking at modern rom-com film posters, I noticed that they all incorporate the couple. They also give some hint into what will happen within the film with tag lines and props that they use. The posters also are quite simple and follow their own colour
schemes. I though I would use these points in my own poster.
MY INITIAL POSTER IDEAS
POSTER MOCK-UP 1With this poster I
followed the features of the modern day examples. I kept the colours plain but with a main colour of yellow, as I felt like it stood out. I also gave a insight into the film by using the hands, signifying the males in the film both wanting to marry the female. I also took the bold font feature from the original poster.
POSTER MOCK-UP 2With this poster I again
used the idea of a bold font. I also incorporated more colour, and tried to make the title pop out with the red colour. In this mock-up I also used the characters like they do in modern posters. For this, I made the characters silhouette to again show you don’t know who ends up with who.
FINAL MOCK-UP POSTER
In the end I used the frame idea as it represents a family home as the start off married, but again you don’t know the couple. The features I liked on this poster were:
• Darker tone of colours
• Silhouettes stand out
• Bold title
• Connotes key part of the film
Two diff erent styles