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How did you use media technologies in the planning, construction and evaluation stages?

Tech media eval

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Page 1: Tech media eval

How did you use media technologies in the planning, construction and

evaluation stages?

Page 2: Tech media eval

I have used a wide range of technology, both hardware and

software throughout the production of my Television Advertisement, Sponsorship

Sequence & Pop-up.  And the use of these technologies has made my ideas for my target audience

come to life.

Page 3: Tech media eval

Hardware

The hardware I used were all very familiar to me as I have had previous experience with it before; therefore, I had an advantage for the construction of my magazine. I used an Apple iMac, keyboard and mouse and this allowed me to physically construct my

product. I found using the iMac beneficial as the

screen was very large allowing me to see the video that I was producing in a large format, whilst having the timeline;

therefore, I could focus on small detailing of the video and work on specific layers.

Page 4: Tech media eval

I also used a Digital SLR Canon 700D camera for my filming and photographs, using a SLR camera allowed my products

to appear professional due to the quality, which conformed to the conventions of my advertisement,

sponsorship and pop-up.  I found the camera easy to use, due to my experience with SLR cameras prior the production.

One of the most beneficial parts of my camera was the flip out screen, I could help work on set whilst seeing what was happening on the camera. However, a

problem occurred, as there was an auto battery saver that switched off the screen display every now and then.

Page 5: Tech media eval

Software

Yet again, I was familiar with the software that I was using due to my previous experience. The main piece

of technology used to construct my products was Adobe Premiere Pro CS6 this programme allowed me to

construct my video clips exactly how I visually wanted it to turn out to be.  I learnt a lot more skills using Premiere Pro this time round as I was

able to have more practice.  The main thing I learnt was about adjusting a moving around the different

layers so there can be more on the screen at once.  I was able to have control of the placements of

everything and kept my video looking organised.  I am glad I had access to this software as it would

usually be used in the professional media industry when constructing a advertisements, sponsorships,

etc.

Page 6: Tech media eval

I used Photoshop for the construction of my pop-up, I was using many layers, so

using Photoshop made this simpler for me to use as you can lock and work with a

specific layer.

To track my progress and exhibit my work, I used ‘Blogger’, where as previously I

used Wordpress. I preferred using Blogger as it was more basic and I could

clearly present what I needed to. Wordpress however, had many faults, as it often deleted a lot of my post last year and didn’t make my final pieces

accessible to view.