Studio Raining SunBuyer Persona Overview

February, 2015

Studio Raining Sun

BACKGROUND:• I am a self-entitled Artist• Graphic Designer• Photographer• Film Maker• UF Advertising Student• Editor/Contributor to the automotive website

ShiftHype

DEMOGRAPHICS:• Male• 20 Years Old• Money doesn’t guide my life• An Urban in a Rural place

IDENTIFIERS:• Calm • Coffee or bust• Camera in hand

Studio Raining Sun

GOALS:• Tell stories that connect and touch

peoples hearts.• Inspire people to go after their

interests and dreams.

CHALLENGES:• Providing quality content via the mind

of one person.• Providing new content on a regular

basis via one person.

HOW I HELP:• Provide visuals to help you tell a story

or spread a message.• I take care of the creativity.

Studio Raining Sun

REAL QUOTES:• “Time to hike. Coffee in hand.

Camera in hand. #LookMaNoHands”

• “There is something soothing knowing a piece you are writing won’t be able to see the light of day for many years.”

• “It’s not the destination, It’s the journey.”

COMMON OBJECTIONS:• I just want to make the

customer surprised beyond their wildest dreams. I want them to be truly overcome by the final result.

Studio Raining Sun

MARKETING MESSAGING:• Discovering what idea is

the best for the client and not for me.

ELEVATOR PITCH:• Let creativity guide you

and not the stress and emotions of the people around you. The proper result will come with faith. Studio Raining Sun will be your guide.

Social Media:Twitter: @JpalmerT (Preferred)Instagram: @JpalmerTFacebook: StudioRainingSun