QUANTITATIVE RESEARCHAfter handing out quantitative questionnaires I got a variety of answers back, I handed out my questionnaires to different age groups to make sure I had diverse answers back.

QUESTION ONE Male or Female?

MaleFemale

I asked 15 people to complete my questionnaire, I tried to ask equal sexes but the majority of those who did complete my questionnaire were females.

QUESTION TWO

Ethnicity0

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White British

What is your ethnicity?

Out of the 15 people I asked, the majority ethnicity were white.

QUESTION THREEWhat age group are you in?

15-2526-3536-4546-5556-6566-75

Out of the 15 people I asked, most of them were aged between 15-25 and then the next majority of people I asked were age 36-45, so I have a wide range of ages.

QUESTION FOUR

Where do you live?

I was only able to hand out my questionnaire to those who lived in the South East of England, so hopefully this will not effect my evaluation too much. If I did want people form different areas to answer my questionnaire I could put it up online allowing a vast audience to reply.

QUESTION FIVE

What term do you think yourself best represents ‘short form’ films?

I received different responses to this question, for example:

‘Films not long enough to be considered a feature film, and has more driven/ compact narrative.’

‘Films no longer than 30 minutes’

‘A hiatus’

All of these answers do apply to the short form, therefor those I asked do understand what a short film is.

QUESTION SIX

Short Films0

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Toy Story of Terror Day and NightVincent For the BirdsKnick Knack Two Cars One

Night

Many of the media students I gave my questionnaire too had seen many of the short films I listed, but so did those who were not media students. All of the media students commented on other short films they had seen, for example: Paper Man, The Black Hole, Stripes, Cargo, Soft, About a Girl, Youth and September.

Which of the following short films have you seen..?

QUESTION SEVEN

Screening Sites0

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4.55

Short Of The WeekVimeoYouTubeBBC

Are you familiar with any of these following short film screening sites…?

Most of my audience knew of YouTube and Vimeo, whereas Short Of The Week and the BBC were not known by the older age group to show short films.

QUESTION EIGHTHow often do you watch films?

1 per week2 per week3 per week4 per week5 per week

Everyone I asked at least watches one film per week and maybe even more.

QUESTION NINE

Genre0

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ActionComedyDramaHorrorSocial Realism

Which genre do you enjoy watching most?

The most popular genre was Horror and then drama, which my short film will be a drama so it will appeal to my target audience.

QUESTION TENDo you watch short films?

YesNo

Generally those I asked do not go out of their way to watch short films, and most that do are media students.

QUESTION ELEVEN

Daily Weekly Monthly Yearly Never0

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7

How often do you watch short films?

Mainly those who I asked generally watch short films yearly or monthly, the short form is not something they would go out of their way to watch, however it was feature films it would be weekly or daily.

QUESTION TWELVE

Access0

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YesNo

Do you find it easy to access or find short films?

The main answer to this question was no they don’t find it easy to access short films, therefor this may be the reason why not many watch short films regularly.

QUESTION THIRTEEN

Are there any themes or issues you consider not being explored enough in film?

I received different responses for this question for example:

‘How adults are perceived as always right when they are wrong.’

‘Coming of age, parental abuse (spoilt children).

‘Stereotyping mental illness’

All of these replies, would be particularly interesting to explore with film.

QUESTION FOURTEEN

Type of group0

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TeenagersAdultsChildrenAuthorityParentsLowe ClassMiddle ClassHigher Class

Which type of group do you consider to be underrepresented in film?

Majority of those I asked believed that parents are underrepresented in films and then adults in general, my synopsis is including parents and the adult group, so I am going to try and not underrepresent them in my short film.

QUESTION FIFTEEN

Are there any aspects of British social culture that you feel could be effectively explored in a short film?

I received different responses for this question, for example:

‘Food consumption, architecture.’

‘Education in Britain and the prices of university.’

‘How different generations interact with each other more accurately than a feature length.’

CONCLUSION

In conclusion from what quantitative research I’ve collected my audience enjoy most the genres Horror and Drama, therefor I want my story to be a drama and perhaps have horror features, for example having dark lighting and suspense. Also I asked what themes and issues would like to be seen explored, and I had response - ‘How adults are perceived as always right when they are wrong.’ This is a issue I want to explore in my story and I think I can effectively do this. My audience also believe that parents are underrepresented in films so I am going to experiment with this representation.