Instagram Marketing: How To Use Instagram To Move The Needle

Chris Jaynes is the Director of Product Management at Olapic. He’s had

the privilege of working with some of the worlds top brands including,

IBM, Adidas, Ford, Starwood, JetBlue, and Pepsi during his time at

Google and Salesforce. At Olapic he’s focused on working with

Engineering and Account teams to create products that bring

authentic creative to Facebook Ads and enable innovative e-commerce

experiences.

As head of L2’s intelligence group Claude authors research, and

develops strategy briefings on emerging topics in digital for C-level

executives. Her consulting experience includes digital strategy

engagements Nike, Sephora, Chanel, Four Seasons, Coach, Ralph

Lauren, Under Amour, and Tiffany & Co. She’s appeared on Bloomberg,

CBC, CMO.com, Digiday, and Luxury Daily.

Please ask questions in the question box or tweet @Olapic on Twitter

A survey will be sent following the webinar, please let us know how we did!

2014

50M pins each day on Pinterest

More than 350M photos are uploaded to

Facebook each day

70M photos are posted on Instagram each day

460M PHOTOS DAILY

70% 17% 12%

49% 24% 26%

17% 29% 52%

13% 25% 61%

36% 24% 40%

DAILY WEEKLY LESS OFTEN

thenorthface Rad pic! We love to share photos of exploring fans and show them off on our website and in our marketing, including social media, e-mail, in-store, and print. We’d love to feature your pic. Please reply with #MyTNF-Pic to agree. Terms of Use: htt[...]sammwise Eek! Holy smokes @thenorthface- I am so honored and stoked!!! #MyTNFPic

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Maximum: 175 charactersCAPTION

URL’s in caption are discouraged

1:1 aspect ratioFORMAT

File type: .mp4Maximum: 10MB

FILE SIZE

Minimum: 640 X 640DIMENSIONS

Maximum: 1936 X 1936

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Instagram Marketing: How To Use Instagram To Move The Needle