How to choose art for your home?

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GRAND DESIGNS LIVECreating an exciting interior with art: Tips & tricks to finish your home in style

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IntimidatingBoggling ChoiceOpaqueThe experience of putting the perfect Art for you

home can be a frustrating, overwhelming and

intimidating experience:

Inertia (1): Not Confident of value of Artwork

- Mentality original art is expensive

- Not sure if it's worth the money

Inertia (2): Cannot decide on what I like and how it

fits my home

- Too many sources, time consuming

- May not fit home designs

Inertia (3):2

People Need a Trusted GuideGalleries help collectors 30,000 in the UK, but what about the 10m who go to museums/ galleries?

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What Aboutthe Rest of Us?10 Million UK Individuals visit Museums (Tate, V&A Serpentine)

Served By Events, Poster Shops (ETSY, ART.com)Art.com $240m revenues 30%cagrETSY - $65m turnover April 2012Affordable Art Fair

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The biggest Art Retailer GloballySelling cheap posters and canvas prints400m estimated art revenues globally on posters and wall dcor alone (exc framing etc)5

Buyers Guide To ArtOur curators will send you picks based on your art profile6

Why Buy Art?Aesthetics & DesignInvestmentEgo?Support Young Artists7

Myth: Real art is too expensiveOriginal Art need not be expensive.

Here are few examples of good affordable original

Artwork shown from RA gallery

Tips to getting relatively cheaper Art that is closer to

heart:

(1) Choose Contemporary Art vs Traditional/Modern

Art

-> Competitive market: Many talented emerging

contemporary artists

(2) Engage with artists and connect to the

inspirations and emotions of artwork.

-> This makes the artwork more meaningful and

purposeful8

What Type of Art to Buy?Prints & MultiplesSculpturePaintings

Ways to source Art:Art StudiosUniversity Degree ShowsOnlineArt FairsGalleriesMuseumsSo where to source great art?

a) Artist Studio visits /Degree shows

b) Art Fairs

c) Galleries

d) Museums/ Public Institutions

e) Online

There are so many sources to find the perfect piece.

Having too many choices can be a challenge:

- For many of us (with our hectic lifestyle), the

process of choosing the perfect piece can be time

consuming.

- The vast selection can leave us fragmented and

frustrated.10

When assessing Art Created by the artist Signed, Numbered if editionLook out for: Fancy Jargon, Canvas Wrap, reproPricing & DiscountsOur Goal:To Become the Leading Online Marketplace for Exclusive Quality Art11

FRAMINGAlways Use Archival MaterialsAvoid Dry MountingKeep it SimpleNon Reflective Glazing?Avoid cheap diffusionTVAR Tru Vue Optium AcrylicGlass vs. AcrylicNot framing immediately? Store FlatSource: Arttactic 2013 The Online Art Trade3%-8% turnover onlineProgress in DcorTransitional MarketGalleries Shifting OnlineChanging customer attitudesTechnology Innovation

12Window Mounting

Elegant look for abstract & figurative worksUseful to fill a larger spaceTends to be more pricy than other optionsFloatingGreat for works with hand torn, rough edgesWith acid free tape provides a floating / rippling effectCan slip with age

Box FrameProvides depthGreat for works with borders and sharp edgesSpacer holds works in place

Hanging Your Art150cm to the center of workHanging from String vs. D-RingsConsider Lighting in Room

150 CM to the middle of workExposure to lightPoor quality mounting and framingAtmospheric pollutantHigh humidity and temperatureAvoid: Moisture, Heat (Radiators) and Direct prolonged exposure to sunCaring For ArtworkSimple ways to care for your Artwork

Cause of Damage:

- Exposure to Light

- Poor quality mounting and framing

- Atmospheric pollutant(Sulphur and particulates)

- High humidity and temperature

What you can do (For Displaying):

- Protect from daylight. Avoid south facing light.

- Avoid damp cellars and uninsulated attics

What you can do (For Mounting & Framing):

- Use UV protected glass

Shipping damages:

Ensure that seller are responsible and careful when

shipping artwork.

-RA uses custom designed packaging and loss

damage waive17

Creating an exciting interiorYou have selected your art work and understand how

to care for your Artwork.

Now, it's time to place them in your home to create an

exciting interior.18

Make A StatementBruce McLean silkscreen painting from Rise Art is displayed at Avenue restaurant at St Jamess

http://uk.pinterest.com/riseart/office-decor/19

Rise Art is here to present how Art can give life to your homes21Displaying Art:

Small works make a big impactFirst, ask yourself: How to display your Art

Changing the placement, the position, arrangements

of pictures and paintings can make the world of

difference.

(1) When grouping art, it must be well balanced

(2) Lay them on the floor and look for the patterns

and colours, find what looks best next to one

another and which colours work well

(3) Paintings and pictures are best at eye level, but if

you have a particularly large painting it needs

space around it so keep it for your largest wall.22

Creating a gallery wall:

- Great, affordable way to fill up spaces with art you

love

- but can be daunting

- RA has compiled a few tips and tricks to help you

Step 1: Select one or two favourite artworks that

complement the space you have chosen. These

artworks can act as the base on which you build the

rest of your gallery wall.

Step 2: Identify cohesive elements by:

(a) Using same style frame

(b) Unified theme

(c) Unified color scheme

(d) Grid of art work (Align equally)

(e) Working with varying size artwork, Start with the

biggest and work other images around it

(f) Wide variety work: color schemes and styles24

There can be Art for every space at home.

From living to dining to hallways and even bath

rooms, art can bring life to your home.25

How Rise Art works Take our art style quiz and get expert picks based on your unique art tastes do it now! https://www.riseart.com/quiz26Kristjana S. Williams

400m est art revenues globally on posters and wall dcor alone (exc framing etc)27Robert Hind

400m est art revenues globally on posters and wall dcor alone (exc framing etc)

http://www.riseart.com/art-for-the-office28Gina Soden

400m est art revenues globally on posters and wall dcor alone (exc framing etc)29Kristin Gaudio-Endsley

400m est art revenues globally on posters and wall dcor alone (exc framing etc)30Mat Cahill

400m est art revenues globally on posters and wall dcor alone (exc framing etc)31

Try-Before-You-Buy Art RentalsWhen you find something you love, buy it or rent the art and try it on your wall before you commit to buying32

Art For CareWhen you find something you love, buy it or rent the art and try it on your wall before you commit to buying33

Thank You!

Scott Phillipsask@riseart.com - Use GDL in SubjectTwitter: @smp

Our Goal:To Become the Leading Online Marketplace for Exclusive Quality Art34