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“ETHIOPIAN STYLE DECORATIVE DESIGNS”: A NEW
TECHNICAL GUIDE BOOK FOR ARTISAN
By: Dessalegn Dache (Colonel)
M.A , Social Anthropology
Mekele University
Diploma , Photography
Master Arts School
Active member of the Ethiopian Defense Force
Feb. 2017
Mekele- Ethiopia
Presented to the Audience of Mekele University at Institute of Paleo-environment and Heritage Conservation
CONTENT
1. INTRODUCTION
2. BACKGROUND
3. ARTIFACTS AS CULTURAL EXPRESSION
UNESCO’s Millennium Prospect on the Ethiopian Artifacts
Uniqueness of the Ethiopian Artifacts
Components of the Artifact Industry In Ethiopia
Status of Artifacts
Functional Values of Artifacts
4. HOW TO TRANSLATE THE ETHIOPIAN ARTIFACTS INTO SOCIO-ECONOMIC BENEFITS ?
5. INTRO TO “ETHIOPIAN DECORATIVE DESIGNS” (TECHNICAL GUIDE MANUAL)
Values of The Manual
Functional Areas of The Manual
The Manuals ’s valid functional Areas
2.BACKGROUND:CULTURE SECTOR POLICY ISSUES
establishment of a separate Ministry for Culture and Tourism to reflect the
government’s recognition of the role of this sector to the country’s
development.
Recognition of immense potential of the cultural as well as the natural
diversity of Ethiopia towards sustaining Ethiopia's development and social
progress
Formulation of a strategy to mobilize the culture sector and utilize the
important contribution of culture to poverty alleviation, social progress, and
sustainable development.
BACKGROUND: EXPECTED OUTCOMES OF THE
POLICY
safeguarding of Ethiopia’s natural, and tangible, intangible,
mobile, cultural heritage through various mechanisms
Harnessing the potential of the cultural and creative industries,
particularly heritage based activities such as handicrafts, and
cultural tourism for income generation, economic development,
and poverty alleviation.
• Enhancement of indigenous knowledge and practices of natural
heritage management as well as strengthening the link between
nature and culture based sustainable development
BACKGROUND: THE ROLES OF CULTURAL
PRACTICES
production and dissemination of cultural products contribute to incomegenerating activities as well as other forms of poverty alleviation.
Income generated through cultural industries as well as culture based tourism willallow for economic development, diversification of income, and serve tosupplement the income of the poor.
A recent World Bank report has identified cultural tourism in Ethiopia as a key sector for economic development
Direct and indirect contribution of culture/ cultural activities for:
sustainable development
promoting income generating
economic development and social progress
Traditional knowledge and cultural practices prove useful for the protection andmanagement of nature as well as life sustaining technologies.
BACKGROUND: Cultural Industry in Ethiopia
Ethiopia is an ancient country with a remarkably rich linguistic and cultural diversity.
This diversity includes tangible and intangible heritage with both traditional and modern cultural expressions, languages…etc.
Hosting many World’s Heritage sites
(Lalibela, Axume, Gondar…)
A country of centuries old know how in handicrafts production.
Ethiopia’s cultural industry is perhaps one of the oldest in the
world and is exceptionally diverse.
few examples
BACKGROUND: Strength
Diversity: the cultural diversity has greatly contributed to the availability of
diverse cultural products including crafts and fine arts.
Originality: Majority of the cultural products of the various nations and
nationality are authentic cultural products with very little to no influence from
foreign cultures. This gives Ethiopian artifacts and art a strong comparative
advantage particularly when pursuing foreign markets.
Environmental Friendly: Most of the artifacts are made from natural
products and are free from harmful effects. Moreover, the production and
processing methods are environmentally friendly and safe for those involved
in the production process.
…Contd
Functionality: Most of the artifacts produced in the country serve a function. This can ease the marketing of such products locally and internationally.
Labor Intensive: The cultural industries are characterized as labor intensive and generally require low investment capital.
Employment and Empowerment: The cultural industry employs a considerable high proportion of women both in the formal and informal sector.
Diversification: Most Ethiopians often depend on a single or limited source of income. The promotion of the cultural industries will contribute to the diversification of income.
BACKGROUND: weakness
Neglect: Due to the pressure of modernization and
urbanization, indigenous knowledge and practices have
been neglected as a source of knowledge.
Insufficient Protection: Insufficient protection of cultural
heritage and inadequate site management. Moreover,
intangible culture is not identified and safeguarded.
Lack of Innivation : Cultural products are mostly of
poor quality. This is due to the lack of technical and
financial capacity as well as the lack of equipment and
working space.
…Contd
Lack Of Standard: One of the requirements of markets particularly the international market is the ability to produce standardized products. Ethiopian artifacts have considerable demand in foreign markets. However, the products are not standardized. This is in part due to the poor innovation in the cultural industry. No significant changes have been made in the design and quality of the products. It should be noted, however, that innovation should not be understood as the need for diverting from traditional based production. Instead, the aim is to produce products that are culturally based yet market driven.
Limited Transfer of knowledge: Due to the low status of artisans and the low profit margin, parents are reluctant to transfer their skills to their children. The children also lack the necessary incentives to learn the trade.
BACKGROUND: Opportunities
Constitutional Recognition: promoting each nations’ nationalities’ and peoples’ culture is recognized
High demand: There is high demand for Ethiopian artifacts particularly in the international market.
Easy to scale-up: At least one person in each household is said to posses the talent and/or skill to produce artifacts. Provided an enabling environment is created, the possibility of engaging millions of people in the industry should not be challenging.
Informal Sector Activity: The industry is one that can accommodate people from other sectors during their spare time. For instance, farmers can engage in the manufacturing of artifacts to supplement their income.
Recognition of Fine Arts: The cultural creativity and biodiversity of the country offers a great opportunity for the development of the film industry, literature, and other artistic work
…contd
Government Support to Cultural Industry: As the sector is labor intensive and requires minimum investment capital,
it is one of the sectors receiving strong support from the Ethiopian government.
it also receives strong support by the United Nations specialized agencies in relation with achieving the Millennium Development Goals.
The government also recognizes and supports the contribution of cultural tourism.
Foreign Markets Access: The large number of Ethiopians in the Diaspora allows for easy access of Ethiopian artifacts into foreign markets.
BACKGROUND: THREATS
Under development: Underdevelopment, inequality,
and poverty are main threats as it is likely to
jeopardize the social cohesion and stability.
Globalization Pressure:
the advancement in generic production is also
becoming a serious threat to biodiversity.
the invasion of the domestic market by manufactured
products with similar utilities as cultural products
threatens the domestically produced cultural products.
….Contd
Negative Perception:
The societal attitude towards artisans and artists is
non-accommodating and discouraging.
This also affects the transfer of knowledge and
skills to the new generation.
Lack of recognition:
The lack of recognition of outstanding writers,
artists, artisans, and other actors in the cultural
industry is likely to have an adverse effect.
3. ARTIFACTS AS CULTURAL EXPRESSION
ጋዜጠኛ፡ የጀመርነዉን የህዳሴ ዘመን የበሇጠ ወርቃማ
ሇማድረግ የኪነ ጥበብ ሚና ምንድ ነዉ ይላለ?
ጠቅላይ ሚኒስትር መሇስ፡- ኪነ ጥበብ በአንድ በኩል
የልማት ዉጤት ነዉ፤በሌላ በኩል የልማት መሳሪያ
ነዉ፡፡ስሇሆነም ኪነ ጥበብ የህዳሴ መሳሪያ ነዉ፤የህዳሴ
ዉጤት ነዉ፡፡
3.1. UNESCO’S
MILLENNIUM PROSPECT ON THE ETHIOPIAN ARTIFACTS
Adapted from A UNESCO Publication for the Ethiopian Millennium, UNESCO Addis Ababa office, ©UNESCO 2008, Printed by United Printers, Addis Ababa
3.2. UNIQUENESS OF THE ETHIOPIAN ARTIFACTS
Both Japan embassy and UNESCO research confirm:
Originality (Orientation to ancient civilization)
Diversity ( influence of diverse ethnic Traditions)
Uniqueness (influence of unique history, Geography and
Diversity)
3.3. COMPONENTS OF THE ARTIFACT
INDUSTRY IN ETHIOPIA
The cultural industries in Ethiopia are rooted in all the geographical regions of the country and employ a considerably large number of people.
the major components of the artifact industry include, but are not limited to the following:
wood and stone carving,
leather works, weaving and
embroidery,
jewelry making,
basket making,
grass fiber and
ceramic work.
The fine art category includes music, painting, literature, and films. This diverse cultural industry can play a pivotal role in the economic development of a nation when it is given due recognition.
3.4. STATUS OF ARTIFACTS
Innovation problem in design
Unprotected intellectual property right
Documentation problem
3.5. FUNCTIONAL VALUES OF ARTIFACTS
A) SYMBOLIC FUNCTIONS
Artifacts conserve the unique culture and maintain cultural identity.
“የቀዯምት ኢትዮጵያዉያን ትዉልዶችስልጣኔ ዉጤት የሆኑት በሀገሪቱ አራቱምማእዘናት ተሰራጭተዉ የሚገኙ የታሪክአሻራዎች የታሪካችን ስሇሆነም የእኛነታችንመገሇጫዎች መሆናቸዉን በመገንዘብ ነዉበዉሱን አቅማችን የምንከባከባቸዉናየምንሳሳላቸዉ”
Ex PM.Melese Zenawi
B) LIVELIHOOD DIVERSIFICATION
heritage based activities such as handicraft production generate income and alleviate poverty.
- foster income generation to the poor
- support small-scale income generating activities
- attract cultural tourism
3.6. SOURCES OF THE ETHIOPIAN DECORATIVE
DESIGNS
a. Historical monuments
b. Cultural practices
c. Endemic animals and plants
d. Geometric shapes
e. Symbols
f. adaptation
SOURCES EXAMPLES
Ethiopia’s distinct history as a source of decorative
design. Eg.Below picture is imitation of Axum stale for
decorating the gates of houses . Picture taken at Mekele
city - Ethiopia.
HOW TO TRANSLATE THE ETHIOPIAN ARTIFACTS
INTO SOCIO-ECONOMIC BENEFITS ?
Collecting in museums (all Ethiopia/ African artifacts)
Making high value collectable articles
collecting, compiling and disseminating culture and tourism related information: (books, films… etc.)
Collecting in art galleries (e.g. Yale
University Art Gallery’s collection of American decorative arts is among the finest in the United States)
4. AN INTRO TO “ETHIOPIAN STYLE DECORATIVE
DESIGNS”: A TECHNICAL GUIDE MANUAL
a technical guide manual to the Ethiopian artisan;
Useful to Translate the Ethiopian Artifacts Into Socio-economic Benefits;
Containing More than 2,200 innovative pattern motifs;
Produced after 18 years Painstaking observation & practice;
Extra ordinary collection of Ethiopian style decorative designs.
Cover of the manualDescription of the manual
VALUES OF THE MANUAL
Decoretive Designs
links local artistic and cultural
talents to tourism
reference material for art students
and instructors
guidance for craft makers
Links The
Handicraft
Sector To
Tourism
Markets
FUNCTIONAL AREAS OF THE MANUAL
pattern designs and motifs in this book can be used for decorating :
pottery
Weaving/ traditional dress making
wood carving
bamboo work
metal work
basketry
jewelry
leather work
silver smiths
goldsmiths
painting
rock carving
horn work
iconography
manuscript illumination
calligraphy
mural paintings,
body painting / tattoos
fashion design
architecture
wallpaper design
patterning
knitting
crochet work
sewing /embroidery
interior and exterior designs
painting
sculpture
ceramics
furniture
textile
basketry
FUNCTIONAL AREASFUNCTIONAL AREAS
THE BOOK’S VALID FUNCTIONAL
EXAMPLES- (B)
Reference material to art
schools on the composition
of lines, shapes and colors
to produce decorative
patterns
References
Joint Programme on Harnessing Diversity for Sustainable Development and Social Change (HDSDSC) or MDGs culture project
A Series of Studies on Industries in Ethiopia The Embassy of Japan in Ethiopia March 2008
Bula Sirka 2008;Socio Economic Status of Hand-crafts Women among macca oromo of West Welega South-west Ethiopia; Ethiopian J.edu.sc
Jacques Dubois , A Roots and Flowerings of Ethiopia's Traditional Crafts, A UNESCO Publication for the Ethiopian Millennium, UNESCO Addis Ababa office, ©UNESCO 2008, Printed by United Printers, Addis Ababa
Note!
Illustration figures and photographs might be copyright protected by original producers
The book will be coming soon.
Thanks!
For Comments and Further explanation
00251- 913817294