PART M

OUR LISTING MAGAZINE

TV TIMES • They have TV listing for

channel 4 which is our documentary institution.

• Popular choice for all family- links to our target audience of having youths and adults

• TVT reveals a modern and vibrant look, with a clear vision of what today's reader wants from their favourite television magazine.

• Simple navigation • • cheap- 81p per issue

• Every TV listing has its own double page spread and one column at the back

Why TV times

Easy navigation for target audience e

The magazine is interesting – it has a range of topics being covered( something for everyone )

Looks like a TV listing for our youth audience because its bright and has loads of images

Price is not too much so audience will be able to access the magazine.

Our newspaper Easy to read

Free- accessible to all

Everyone reads the metro so our they wont miss our documentary

They have interesting layout for ads

They cover a range of TV topics and topics in general

Over 1 million daily readers

THEY TARGET YOUTHS!

Why the metro

Pages inside THE METRO

There's a lot of space for ads

VERY COLOURFUL AND SO WILL GO WITH OUR TARGET AUDICNE

Most of some pages have a lot of ads on the page

Our documentary ad will fit well in the metro as we want a big image with little text

Inspirational double Page spread

• Two background colour are in contrast therefore the page stands out

• Large clear images

• Style of title relates to what the topic is about: tape used to create the title “fight music”

• The text is smallImages clearly tell the What the subject will be about

• Sheet of line paper with funky graffiti writing

• Gives us an idea that the advert is aimed at younger people possibly at females

• Not a lot of colour were used but the pages were still eye catching

• 3 bright colour all in contrast with each other: Pink Black White

Inspirational newspaper: The Evening Standard

A clear list of programmes and the time it comes on

The Evening has a double page of Programme channels

At the bottom of the page there is a section Where a programme is advertisedThere is a lot of description of the programme and a clear pictures.

Example of double page spread in TV times magazine

Filled with pictures

Bold title Bright colours

usedCase drop ( convention of double page spread

Not a lot of writing- its spread out- catches audience attention as they read

Pictures are placed on top of each other

THE SUN newspaper Background is articles from the sun

Full page picture which links to the channel 4 documentary topic (mother and child)

Bold colour- red

Usual font for channel 4 adverts

Tells us category of material- ‘documentaries’

Why its inspirational TV times UK THE SUN newspaper

Colours used are bold and bright and so fits with what ‘loft in space’ is about

In our double page we would like to use bright colours and bold font in order for us to target audience and also because it links with our topic

The models stand behind the suns newspaper which has a lot of articles in the sun

We would like our ad to look like the newspaper we choose to put it in as it will make the image on top of it stand out( the models)

A lot of images

We will also like to have big images to interest our readers as it will make the page more likely to be looked at

The channel 4 font is used

In our documentary we would like to use conventions of channel 4 ads such as the font as it will automatically identify the channel it will be on.

Most noticeable, eye catchingGrabs audience attention

Dark eye shadow and casual clothes reflect her personality and the title of the article

Her stance could suggest she doesn’t care about acquisitions people are making about her

Intriguing, each letter from newspaper, different size making it stand out.

Also reflects rebellious attitudes that magazines often portray

Black and white: connation's of good and bad.

This is inspirational to me as it shouts out youth.

Added parts

Animations

How youths behave when drunk- violent

This will be a good animation to put in our documentary

LOGO

C4 Headline font placed ina text box.( usual style for channel 4)

LOGO SIZE: 10mm height( usual logo size for channel 4)

Channel 4places its logo in a distinctive centre right position. This is unique to the channel and is therefore instantly recognisable.

EXAMPLE AD FOR CHANNEL 4

You need to be behind scenes

HOW YOUTHS ARE REPRSENTED IN THE MEDIA: LAWS

Channel4 documentaries

The negative stigma associated with youths is loaded in the media. Youths seem to be rebels, anti social and drunken. Do you think this is true? Stay tuned to find out

Tonight at 9pm

ROUGH IDEAS

Contrast with real AD

Rough ideas