In this poster the main character can be shown spilt in half and the tagline ‘from gentle to mental' can be seen. This suggests that the character has a split personality disorder, this could connote that the film will revolve around this characters disorder and how it affects their life.

The use of a white background makes the main character more prominent and puts the focus on them.

This is an interesting way to present this disorder as it puts a funny twist on how the disorder itself is presented because of the chosen actor who is known for his comedic qualities and how he communicates through different types of film.

Although this could be seen as offensive as it over exaggerates this disorder which people may suffer from and could also put those people in a bad light.

I think it communicates effectively with the audience as it can show the basis of the film and it think as far as gratifications go it promises good comedy.

I think the star is used as a USP because Jim Carrey is well known actor and comedian so it’ll attract people to watch it for the purpose of seeing his acting.

I’d say that the message is mostly visual as it shows his split personality through the different facial expressions and the split through his face, although it can be represented through the tagline ‘from gentle to mental’.

This poster contains all the standard poster features such as picture, tagline, credit block, use of star names, use of star and a release date although it isn't specific it tells the time of the year.

It doesn’t visually show his disability but because of the tagline ‘the extraordinary story of Jane and Stephen Hawking’ it can connote that the film is based around his disability and their lives together.

As well as this, Stephen Hawking is extremely well known so the audience may also have previous knowledge before watching the film.

I don’t think this could be viewed as offensive because it is the personal story of two people rather than a representation of MND itself.

The use of equations in the background of this poster can connote knowledge and intelligence which shows what Stephen Hawking who is played by Eddie Redmayne is really about.

I think Eddie Redmayne can be seen as the USP for this film as he is a well known actor and plays the most important character throughout the film. The use of a sky like background with sun setting makes the poster appear to have quite a romantic feel to it and this also adds to the main characters looking longingly into each others eyes.

From the already self-explanatory this could connote that the main character, shown here has psychotic tendencies and shows what type of disorder he may have.

As well as this the tagline is ‘killer looks’ which refers to his killer activities and his appearance which is a play on words.

The lighting is quite dark and the main colours like red and blue are very rich and dark which adds effect to the characters appearance and how intimidating he appears to be. These colours could also connote danger and appear to be very devious.

I think that by watching this film you’d be guaranteed some gore and a thrill as well if that appeals to the audience. I don’t think that this poster could be viewed as offensive as it does not appear to show anything that would cause direct offensive.

It appears to be a good poster as it is not revealing on the plot and is able to add a lot of curiosity as to what happens within the film and what psychopathic acts this character may carry out.

I think the main actor is the USP for this film as his name is not shown which could connote that he is rather well known and could appeal to wider audience, more so younger people.