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Alexander Shulgin / Gruppa Kompanyi Familia Starting, running and growing new IT companies in Russia. Nagranie z konferencji infoShare 2013 w Gdańsku. Recorded at infoShare 2013 conference in Gdańsk, Poland.
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Poland – RussiaCreating the Harmony
Starting, running and growing new IT companies in Russia
Russian IT market
57,8M Internet users monthly57% Advertising market growth
388,5 M Euro display ads639,1 M Euro search ads30% E-commerce market growth
186 M mobile phones – for 140 M people – 1,5 SIM card for 1 person
VK – 29 143 000Odnoklassniki – 25 265 000My World (Mail.ru) – 22 831 000Facebook – 15 404 000Livejournal – 16 139 000
Mobile contentMore than $3 billion overall mobile content market by the end of 2013
78 million internet users by 2015
$23 billion to $30 billionE-commerce market by 2015
Internet & eCommerce
Forecast
Russia employs over 1 million IT specialists. This is 1,34 percent of the country’s labor force
Good education + High salaries
City EducationSalaries EUR/monthsPHP lead programmer / C++ lead programmer
Moscow 40 un-s providing IT edu 1750 – 15000 / 1750 –10000
Saint-Petersburg 10 un-s providing IT edu 1250- 9000/ 1400-7000
Novosibirsk 3 un-s providing IT edu 940-7000 / 800 –5000
Nizhniy Novgorod 3 un-s providing IT edu 1075 –4000 / 850 –3000
A paradise for IT specialists
Low Tax Rates from 6 to 13%
Russian hackers are world-knownfor their expertise.
New Russian business: groups of hackers are paid to test the security of IT infrastructures
And for Anti-Hackers — Kaspersky lab
A paradise for Hackers
300 million end-users250 thousand corporate clients$612 million – global turnover
Yury Milner, co-owner Mail.ru and DST Global
Arkady Volozh and Ilya Segalovich, founders of Yandex.ru
Evgeny Kaspersky, anti-virus software development company Kasperky
Vyacheslav Mirilashvili, co-owner Vkontakte
First billionaires from IT
3 ways you may benefit from Russia
• Specialize in algorithmic• Truckle big data issues• Usе new solutions from Russian • Health and e-Health
2. Test laboratory:
3. Observatory:
Russia has all resources for implementation of your ideas.
1. Pool of experts:
• Detect the glitches in your infrastructure security solutions with specialized hackers
• Test efficiency new services – quick adoption
• Alternative solutions to well-known issues• Intensive use of social networks• Strong growth market• Fast building ecosystem
Market Research – find your niche and opportunities
ways to go further
Define the Idea, what’s next?
Local PartnerBy yourself Government
• Other rules• Policy may change often• Bureaucracy & corruption
OR
Top IT Hub cities Number of head offices & remote development centers of companies
MoscowMoscow Region — 80
Saint-Petersburg — 46
Novosibirsk — 14
Yekaterinburg — 8
Kazan — 5
Rostov-on-Don — 4
Veliky Novgorod — 3
Nizhniy Novgorod — 2
Omsk — 3
•Skolkovo Innovation Center Special Economic ZoneBudget allocation — $2.9 billionSupports 700 innovation companies from >30 Russian regions
•Ingria Prominent technopark and incubator in St. Petersburg
•Kazan’s IT ParkOne of the largest technoparks in Europe•MSU Business IncubatorIncubator based on the well-known Moscow State University
Technoparks, incubators and accelerators
English-language information sources:• East-West Digital News,a leading resource on Russian digital industries and related venture activity
• Rusbase, a startup and investor database
• Marchmont News, a biligual resource dedicated to innovation accross Russia’s regions
> 25% faster growth of Moscow popularity in Innovation Cities Europe Index in 2013-2018 than in 2008-2012
Increase in creation of innovation workplaces
> 5%/year in 2012-2018
> 2 times increase in investments in the implementation of innovation investment projects in Moscow
Moscow Government Plans
• BIT, the leading innovation contest in Russia and neighboring countries
• TechCrunch Moscow, a tech and venture event held in December each year• Web Ready, an international Internet and mobile startup contest held in St. Petersburg in November of each year
International tech contests:
Internationally oriented accelerators:
• Farminers• Plug and Play Tech Center Moscow
•Texdrive•TechTour
Do local – think global
Let’s look at Russia as a Poland local market
Do local – think global
DST: Impressive portfolio including many of the hottest firms, starting the first bridges between Russian and Western companies
Serious challenges
Copyright & Copypaste
It’s time to create!
Without creativity you can’t achieve the harmony
BUT
Multiplying ZERO
If you have a smart idea, you can find a smart money to multiply it.
0 x $1.000.000 = still 0
Sustainable business formula
Do what you do well and what you can be proud of
Do business according moral values
DisplAir: first interactive airborne display with multi-touch support
Creativity disrupts the market and minds
QIWI
Provider of payment services across physical, online and mobile channels
11 million virtual wallets169 thousand kiosks39 billion cash & electronic payment monthly
Held IPO on NASDAQ on May 3, 2013
YotaPhone
Yota (4G internet) is the first Russian high-speed wireless network based on Mobile WiMAX.
IP protection in Russia as well as in mostEuropean jurisdictions does not match the sophistication of copyright laws in USA
Pirated software accounted for 65% of the volume of all software units installed on PCs in Russia
Copyright
2nd Worldwide rank in size of illegal media sharing ($300 million in music piracy)
Copyright should be ABOLISHED!
Because
Copyright laws constraint creativity
Progress is too fast to befollowed by Copyright laws
So, what to do?
Create open codes
Give users access to your product
Don’t ask them to pay for the air they breathe
Work coopetitive, not competitive
1 : 1= 2!
If I give an apple to you, you will have an apple, and I won’t
If I give an idea to you, each of us will have an idea!
More smart
More ethics
More up to date
New World Copyright Law – Moral law
Manual
Exchange the ideas
Learn from each other
Share experience
Cooperate Do Market Study
Define your niche and idea
Use government supported programs
Participate in contests
Choose the location for growth out of many
Russian IT Hubs
Be creative!
Be ethic!
Thank you!
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