What happens in Vegas - doesn't stay in Vegas. The best quotes from CES2013

WHAT HAPPENS IN VEGAS

THE BEST QUOTES FROM INTERNATIONAL CES2013

DOESN’T STAY IN VEGAS

„Being mum is different now.

Even if observing their kids

Panel: Women and Technology. It’s a Lifestyle Thing

©Ed Yourdon, flickr.com

– women are still on their phones.”

„Nowaday teenagers

This is something

Panel: Women and Technology. It’s a Lifestyle Thing.

©Toca Boca, flickr.com

have fun connection with technology.

our generation doesn’t have.”

„Women are first to adapt the technology

especially when it’s usable.”

Panel: Women and Technology. It’s a Lifestyle Thing

„There is shift

from super powerful consumers

Panel: Women and Technology. It’s a Lifestyle Thing.

in thinking about women

to powerful creators.”

„Technology keeps getting smaller.

In future

Steven LaBoeuf, President&CEO, Valencell Panel: Our Body, Our Data

we will be wearing

barely anything.”

„While talking about quantified myself

social media needs to be used with caution.

to see how you burn your calories every day.”

Panel: Our Bodies, Our Data

You don’t want your friends

„We can compare wearable computers trend

to the internet bubble in 2000.”

Mike Stashak, Vice President of Marketing and Sales, Wahoo Fitness Panel: Our Body, Our Data

©Reini68, flickr.com

„You have to put something on your body.

And if you don’t figure out in 2 minutes

you’ve lost the consumer.”

Mike Stashak, Vice President of Marketing and Sales, Wahoo Fitness Panel: Our Body, Our Data

how it works

„The main problem is

people are doing something

that is not directly related to the content.”

Jeff Siegel, Senior Vice President, Worldwide Advertising, Rovi Panel: Second-Screen Experiences and Revenue Opportunities

©Matt Bidulph, flickr.com

that on the second screen now

„People want to personalize things they own

and they put really ugly things

on their iPhone which is a really nice phone.”

Doug Solomon, Fellow, IDEO Panel: Where Tech Meets Fashion

„I wouldn't be surprised that we would have

chips or other identification devices in our bodies in 5 years.”

Doug Solomon, Fellow, IDEO Panel: Where Tech Meets Fashion

„You shouldn’t say:

You should have the consumer strategy.”

Xavier Kochhar, SVP, MediaLink Panel: The Future of Enhanced Advertising

I want a social strategy.

©Sam Wolff, flickr.com

„Most of the clients always want something new.

The question is how new and how it plays out.”

David Kang, Chief Digital Officer, Wenner Media Panel: The Future of Enhanced Advertising

„The pace of innovation is so fast

that if you want to try it

Xavier Kochhar, SVP, MediaLink Panel: The Future of Enhanced Advertising

that everybody understands

it may be difficult to scale.”

„Do you know who should be on stage

instead of us industry talking heads?

Your kids – since we are chasing them.”

©Mikenan1, flickr.com

Xavier Kochhar, SVP, MediaLink Panel: The Future of Enhanced Advertising

„Brand matters. But consumer matters more.”

Shelley Zalis, CEO, Ipsos OTX Brand Matters SuperSession: How Are Your Consumers REALLY Engaging with Digital Media?

GenY: I am what I share.

„It has never been easier to reach the consumers

and never been harder to engage them.”

Jamie Gutfreund, Chief Strategy Officer, The Intelligence Group Consumer Panel, Brand Matters SuperSession

©trint, flickr.com

Facebook is where I lie to my friends

and Twitter is where I tell truth to the strangers.

Consumer Panel, Brand Matters SuperSession

„For Generation X green was a colour

for Generation Y it is a lifestyle.”

Jamie Gutfreund, Chief Strategy Officer, The Intelligence Group Consumer Panel, Brand Matters SuperSession

©mickeysucks, flickr.com

„Twitter is the best about complaining,

because there’re so many brands out there.”

Tess, 18 Consumer Panel, Brand Matters SuperSession

„Whenever they [Gen Y] go

That’s why we need to be mobile.”

Guy Yalif, Head of Product Marketing, Twitter Brand Matters SuperSession

they expect content.

©miss karen, flickr.com

„We have to deliver seamless experience

through different platforms.”

Dan Wright, Director, Connected Device Specialists, Amazon Media Group Brand Matters SuperSession

„If there are lots of people following you

it doesn’t mean you are influential.”

©Joffley, flickr.com

Marsha Collier, The Collier Company Panel: Beyond Influencers - New Approaches for Cultivating Advocates and Evangelists

„Brands have to be influencers, you have to

start being them instead of looking for the influencers.”

Matt Edelman, CEO, Glossi.com Panel: Beyond Influencers - New Approaches for Cultivating Advocates and Evangelists

„Screens are getting bigger, bigger and bigger.

which makes your head looking small.”

And we came to the Phablet category

Michael Woodward, President, HTC North America Panel: Smartphone Trends – Current&Future

„If we’re not partnering with technology

we never gonna make it [reach the consumer].”

Joseph Tripodi, EVP & Chief Marketing Officer, Coca-Cola Brand Matters Keynote: Marketing in the Cloud

According to Cisco

there will be 1 trillion devices

with access to the Internet in 2013.

Only 1 billion of them will be mobile devices

we use today.

CNET’s The Next Big Thing SuperSession The Post-Mobile Future - Mapping the Next Frontier of Consumer Electronics

„Stop talking about smartphones

and start talking about the connected world.”

©Ugg Boy Ugg Girl, flickr.com

CNET’s The Next Big Thing SuperSession The Post-Mobile Future - Mapping the Next Frontier of Consumer Electronics

e: natalia@hatalska.com

©Rick E Dick, flickr.com The Strategic Partner of my coming to CES2013 was Intel Poland.