Web Design Buzzwords, Authority Intensive 2014

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HTML5. Responsive Design. You’ve heard the buzzwords, but don’t know exactly why your website needs them. I’ll guide you through the latest tools your developer should be using, when they are appropriate, and the value they can bring to your business.

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Web Design Buzzwords: Here’s How They Translate Into Dollars

By Bill Erickson

Responsive Design

HTML5

Schema.org

Responsive Design is

▶ Device Agnostic▶ Future Proof▶ Intended▶ Canonical▶ Affordable

Techniques

▶ Percentage Widths▶ CSS targeting Browser Widths▶ CSS targeting pixel density▶ Browser Detection

Collaboration

Semantic HTML Tags

Semantic HTML Tags

Media Tags

Input type “text”

Input type “tel”

Input Required

Product Review

Breadcrumbs

Events

Recipe

Recipe Search

Resources

▶ Genesis Framework & Microdata Manager▶ Yoast: WordPress SEO, Video SEO, Local SEO...▶ Schema Creator plugin▶ Schema.org▶ Google Structured Data Testing Tool▶ Google Rich Snippet Types

Responsive Design

HTML5

Schema.org

Bill Erickson@billerickson