Venture lab oep crowdkeys 2013 orig 03

Venture Lab 2013Technology Entrepreneurship Part 2

Crowdsourcing is now

•A new way to work is changing freelance community

Everybody around the world wants the best job

•But only the smarter cooler or well equiped can have it

CrowdKeys makes crowdsourcer life easier and comfortable

It’s difficult to choose the best offer

•But only the smarter cooler or well equiped can have it•And time spending without a

specific searcher

CrowdSearcher give you the best job offers from thousands plaforms

Juggling a lot of jobs is not simple

•But only the smarter cooler or well equiped can have it•Without a task manager

Task Manager allows crowdsourcer haveall the jobs open under control

With the right teamyou can realize fantastic work

•But only the smarter cooler or well equiped can have it•With the best freelencers

CrowdCrew allows user to create a special team from crowdsourcers community

The potential user base is mainly composed by 18-30 31-45 yeas old users, midle-high education, skilled on social media.

We found 3 ways to monetarize our business:

-Freemium model: free basic service + paid advanced features

-Affiliation Program: every crowdplatform pays for every new user they got coming from our site and it pays also a percentage for every new project stated by this new user.

-In-site advertisement. Weʼll generate thousands of new pages per day in which to put advertisement.

• We will add also a viral video campaign that can add new users around the world creating in house short humor videos.

• This could be planned with a crowdsourcing viral video contests so to use the power of crowd to support our business and at the same time this let crowdsourcers (potential customers) know our service.

• We think to better explore possibilities of viral video campaign where creativity can supply the high budget needed for traditional advertisement.

• This could be increase if the crowdsourcing method will be well used.

• Realizing crowdsourcing video contests, we’ll show the creativity of crowd, spending not so much and having potential active users as part of our project.

• Itʼs difficult to calculate user acquisition cost because itʼs composed by different costs but we can estimate it could be around € 0,35-0,40 per user.

• The same problem is for the amount of money every user can produce to us (3 different ways to monetize, freemium, affiliation program and advertisement) but considering different virtual situation could be about €0,90-1,20

• So the difference may bring the project in a good perspective since the first year.

Massimo RieraDesigner, UI fanatic, crowdsourcing fan

Daniele Lo reDeveloper, Front-end back-end artist