Tim Stanley Avvo 2010

January 2010

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Websites, Blogs, Directories & Social Networks

1.Websites &Blogs (& Directories & Social Networks)

2.The Search Engines and You

3.Text & the Search Engines - Keywords and Phrases

4.Websites – Free Websites (Justia.net, Webs.com, Google)

5.Blogs – Free Blogs (Google’s Blogger, WordPress.com)

6.Directories & Websites & Blogs – SEO, Name Searches

7.Social Networks & Websites & Blogs – Integration

8.CPC – Site Landing Pages, Local, Words, Search v Content

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Websites, Blogs, Video(?), Directories, CPC

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Websites, Blogs, Directories & Social Networks

1.Websites &Blogs (& Directories & Social Networks)

2.The Search Engines and You

3.Text & the Search Engines - Keywords and Phrases

4.Websites – Free Websites (Justia.net, Webs.com, Google)

5.Blogs – Free Blogs (Google’s Blogger, WordPress.com)

6.Directories & Websites & Blogs – SEO, Name Searches

7.Social Networks & Websites & Blogs – Integration

8.CPC – Site Landing Pages, Local, Words, Search v Content

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Search Engine Usage

91% of online Americans have used search engines – 107 million people.

66+% of Internet users say they use search engines at least a couple of times per week.

87% of search engine users say they find the information they want most of the time when they use search engines.

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Search Engines - Google Yahoo! MSN

August 2009 – Compete.com

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Search Engines - Google

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Websites, Blogs, Directories & Social Networks

1.Websites &Blogs (& Directories & Social Networks)

2.The Search Engines and You

3.Text & the Search Engines - Keywords and Phrases

4.Websites – Free Websites (Justia.net, Webs.com, Google)

5.Blogs – Free Blogs (Google’s Blogger, WordPress.com)

6.Directories & Websites & Blogs – SEO, Name Searches

7.Social Networks & Websites & Blogs – Integration

8.CPC – Site Landing Pages, Local, Words, Search v Content

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Choosing Keywords & Phrases

Location - What localities do you offer your legal services?

a. Statesb. Metro Area(s) c. Large Cities d. Countiese. Smaller Cities

Legal Practice - What words and phrases describe your content?

a. Words & Phrases (eg injury lawyer, auto accident, family law...)

b. Related Words & Phrases c. Singular /Plural Forms

Profession Wordsa. Lawyer, Attorney, Attorneys,

Lawyers, Law Firm

Test words on Google

Keywords and Phrases

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Keyword Suggestion Tools

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Choosing Keywords & Phrases

Location - What localities do you offer your legal services?

a. Statesb. Metro Area(s) c. Large Cities d. Countiese. Smaller Cities

Legal Practice - What words and phrases describe your content?

a. Words & Phrases (eg injury lawyer, auto accident, family law...)

b. Related Words & Phrases c. Singular /Plural Forms

Profession Wordsa. Lawyer, Attorney, Attorneys,

Lawyers, Law Firm

Test words on Google

Keywords and Phrases

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Websites, Blogs, Directories & Social Networks

1.Websites &Blogs (& Directories & Social Networks)

2.The Search Engines and You

3.Text & the Search Engines - Keywords and Phrases

4.Websites – Free Websites (Justia.net, Webs.com, Google)

5.Blogs – Free Blogs (Google’s Blogger, WordPress.com)

6.Directories & Websites & Blogs – SEO, Name Searches

7.Social Networks & Websites & Blogs – Integration

8.CPC – Site Landing Pages, Local, Words, Search v Content

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Free Web Sites & Blogs

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Site Layout Checklist 1. Optimize your Site Home Page – REMOVE extensive graphics, flash,

video components and splash pages2. Create a site map Web page / Link site map on all Web pages3. Remove session variables from dynamically created Web pages or use

Google Webmaster Tools for Canonical URLs4. Place keywords in your URLs, directory and file names5. Choose a navigation scheme that allows search engine crawlers to index

your site

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<title>San Jose Divorce Lawyer & Sacramento Bankruptcy Attorney - Serving Fremont, Santa Clara County, Alameda County in Child Custody, Probate, Estate Planning Lawyer, Chapter 7 & 13 Bankruptcy Cases </title>

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Page Layout - words words words

1. Optimize Title Tags - for SEO ranking and client interest

2. Use keywords and phrases in the Body text

3. Where appropriate, place keywords in <strong> text and in links

4. Use ALT text for the images, including the law firm logo or header image

Page Layout - words words words

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SEO and Compliance

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SEO and Compliance and XHTML

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Websites, Blogs, Directories & Social Networks

1.Websites &Blogs (& Directories & Social Networks)

2.The Search Engines and You

3.Text & the Search Engines - Keywords and Phrases

4.Websites – Free Websites (Justia.net, Webs.com, Google)

5.Blogs – Free Blogs (Google’s Blogger, WordPress.com)

6.Directories & Websites & Blogs – SEO, Name Searches

7.Social Networks & Websites & Blogs – Integration

8.CPC – Site Landing Pages, Local, Words, Search v Content

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Lawyer Blogs

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Blogs

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Websites, Blogs, Directories & Social Networks

1.Websites &Blogs (& Directories & Social Networks)

2.The Search Engines and You

3.Text & the Search Engines - Keywords and Phrases

4.Websites – Free Websites (Justia.net, Webs.com, Google)

5.Blogs – Free Blogs (Google’s Blogger, WordPress.com)

6.Directories & Websites & Blogs – SEO, Name Searches

7.Social Networks & Websites & Blogs – Integration

8.CPC – Site Landing Pages, Local, Words, Search v Content

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Robert kreis

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Websites, Blogs, Directories & Social Networks

1.Websites &Blogs (& Directories & Social Networks)

2.The Search Engines and You

3.Text & the Search Engines - Keywords and Phrases

4.Websites – Free Websites (Justia.net, Webs.com, Google)

5.Blogs – Free Blogs (Google’s Blogger, WordPress.com)

6.Directories & Websites & Blogs – SEO, Name Searches

7.Social Networks & Websites & Blogs – Integration

8.CPC – Site Landing Pages, Local, Words, Search v Content

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Avvo, JDSupra, Docstoc, Scribd

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Websites, Blogs, Directories & Social Networks

1.Websites &Blogs (& Directories & Social Networks)

2.The Search Engines and You

3.Text & the Search Engines - Keywords and Phrases

4.Websites – Free Websites (Justia.net, Webs.com, Google)

5.Blogs – Free Blogs (Google’s Blogger, WordPress.com)

6.Directories & Websites & Blogs – SEO, Name Searches

7.Social Networks & Websites & Blogs – Integration

8.CPC – Site Landing Pages, Local, Words, Search v Content

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Google AdWords

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Justia SEO Center

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Blogging Ideas - LexBlog, Justia, Tom Kane,

Edge

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Tim StanleyCEO, Justia 888.587.8421