The User is God

Presented by:

The User is God

Tim Samoff

The Five Commandments of the User

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The Five Commandments of the User

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1. Thou Shalt Have No Other Gods Before Me

The Five Commandments of the User

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1. Thou Shalt Have No Other Gods Before Me

2. Thou Shalt Create a Divine Experience

The Five Commandments of the User

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1. Thou Shalt Have No Other Gods Before Me

2. Thou Shalt Create a Divine Experience

3. Thou Shalt Design With Me In Mind

The Five Commandments of the User

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1. Thou Shalt Have No Other Gods Before Me

2. Thou Shalt Create a Divine Experience

3. Thou Shalt Design With Me In Mind

4. Remember My OS’s HIG and Keep It Holy

The Five Commandments of the User

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1. Thou Shalt Have No Other Gods Before Me

2. Thou Shalt Create a Divine Experience

3. Thou Shalt Design With Me In Mind

4. Remember My OS’s HIG and Keep It Holy

5. Thou Shalt Not Covet Thy Neighbor’s HIGs

“The Bridge” Analogy

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Thou Shalt Have No Other Gods Before Me

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Thou Shalt Have No Other Gods Before Me

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Thou Shalt Have No Other Gods Before Me

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App Developer Hell?

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Thou Shalt Create a Divine Experience

How do you feel?

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• Ask how a person will feel when using your app.

Thou Shalt Create a Divine Experience

How do you feel?

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• Ask how a person will feel when using your app.

UX is all about…

Thou Shalt Create a Divine Experience

How do you feel?

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• Ask how a person will feel when using your app.

UX is all about…• …the experiential, affective, and meaningful responses

a person has when interacting with with a system.

Thou Shalt Create a Divine Experience

How do you feel?

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• Ask how a person will feel when using your app.

UX is all about…• …the experiential, affective, and meaningful responses

a person has when interacting with with a system.– It is a user’s perceptions of the practical aspects such as

utility, ease of use and efficiency of the system.

Thou Shalt Create a Divine Experience

How do you feel?

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Thou Shalt Create a Divine Experience

How to approach UX…

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• Be a psychologist.

Thou Shalt Create a Divine Experience

How to approach UX…

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• Be a psychologist.• Test your apps on objective users.

Thou Shalt Create a Divine Experience

How to approach UX…

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• Be a psychologist.• Test your apps on objective users.• Follow a proven methodology (HIG).

Thou Shalt Create a Divine Experience

How to approach UX…

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Thou Shalt Design With Me In Mind

User-Centered Design

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• A release early, release often process in which designers solve problems by analyzing how users are likely to use a product.

Thou Shalt Design With Me In Mind

User-Centered Design

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• A release early, release often process in which designers solve problems by analyzing how users are likely to use a product.

• Important: Products should be optimized around how users can, want, or need to use the product.

Thou Shalt Design With Me In Mind

User-Centered Design

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• A release early, release often process in which designers solve problems by analyzing how users are likely to use a product.

• Important: Products should be optimized around how users can, want, or need to use the product.– Don’t force users to change their behavior to

accommodate the product.

Thou Shalt Design With Me In Mind

User-Centered Design

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Maemo• http://wiki.maemo.org/Legacy_Maemo_5_Documentatio

n/Human_Interface_Guidelines• http://www.forum.nokia.com/info/sw.nokia.com/id/eb8a6

8ba-6225-4d84-ba8f-a00e4a05ff6f/Hildon_2_2_UI_Style_Guide.html

Remember My OS’s HIG and Keep It Holy

Get to know your HIG

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Maemo• http://wiki.maemo.org

/Legacy_Maemo_5_Documentation/Human_Interface_Guidelines

• http://www.forum.nokia.com/info/sw.nokia.com/id/eb8a68ba-6225-4d84-ba8f-a00e4a05ff6f/Hildon_2_2_UI_Style_Guide.html

MeeGo• http://meego.com/developers/ui

-design-guidelines/handset

Remember My OS’s HIG and Keep It Holy

Get to know your HIG

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Thou Shalt Not Covet Thy Neighbor’s HIG

HIGs are OS-specific

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• If you really need your app to look and work like Android or iOS…

Thou Shalt Not Covet Thy Neighbor’s HIG

HIGs are OS-specific

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• If you really need your app to look and work like Android or iOS…

- Go there.

Thou Shalt Not Covet Thy Neighbor’s HIG

HIGs are OS-specific

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• http://samoff.com

Thank you!

Use me…

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