The Job Search and Social Network Recruiting Trends | 2012

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Get a look at the trend in corporate recruiting and a how to guide for the top three social network sites. LinkedIn, Facebook, and Twitter.

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Uni$ng  Your  Business  and  IT  Opera$ng  Environments  

This document contains information proprietary to Paranet and its contents cannot be reproduced or distributed without permission from Paranet

August  16th,  2012  

Social  Media  &        

Quinn  Devery  @Paranet  

What  we  will  cover  

1.  Why  Social  Media?  2.  Does  Social  Media  Work  for  the  Job  Search?  3.  The  Job  Search  and  LinkedIn,  TwiOer,  Facebook  4.  PuSng  it  all  Together  5.  Addi$onal  Resources  

2

Why  Social  Media?  

3

Let’s  Start  with  a  Survey  

1.  How  Many  of  you  are  on  Facebook?  2.  How  Many  of  you  are  on  LinkedIn?  3.  How  many  of  you  use  TwiOer?  4.  How  many  are  on  Google+  

4

Social  Network  Stats  5

From “User Activity” by GoGulf

You’re  already  doing  it  6

From “User Activity” by GoGulf

Does  Social  Media  Work?  

7

%  of  Companies  Using    Social  Networks  for  RecruiHng  

8

From “The state of Social Recruiting” by Jobvite

9

From “The state of Social Recruiting” by Jobvite

Social  Media  Works  10

From “How LinkedIn Works” by infographic LABS

LinkedIn  and  the  Job  Search  

11

LinkedIn  Around  the  world  12

From “How LinkedIn Works” by infographic LABS

Complete  your  Profile  

Add  Skills      Follow  Companies    Par$cipate  in  Groups  

Volunteer  Experience  

LinkedIn  Basics  13

Connect,  Share,  and  Engage  14

Did  you  Know  Groups  have  Jobs?  15

TwiSer  and  the  Job  Search  

16

Tweet  or  Twit?    

TwiSer  Basics  17

Excuse me, Hash What?

Mentions vs. RTs

1.  Research  #  tags  on  Twubs.com  

2.  Follow  a  3-­‐5  new  people  each  week  

3.  Post  20-­‐30  Tweets  a  week  

4.  Use  10-­‐15  #tags  a  week  

 

How  to  Build  a  Following  18

Facebook  and  the  Job  Search  

19

Facebook  and  Branchout  20

From “25 Million Professionals and Growing” by Branchout

25  Million  Users  and  Growing  21

From “25 Million Professionals and Growing” by Branchout

PuXng  it  all  together  

22

•  Fort  Worth  PMI  Chapter  

•  DFW  IT  Professionals  •  Associa$on  of  Informa$on  Technology  Professionals  (AITP)  

•  Southlake  Focus  Group  

•  Alumni  Associa$ons      

Pulling  the  Plug  23

1.  You  can’t  and  don’t  want  to  work  for  anyone  so  iden$fy  target  companies  

2.  You  don’t  do  “Everything”  so  tell  me  what  you’re  good  at!  

3.  Research  Keywords  and  pass  the  “Yellow  Test”  

4.  Don’t  forget  about  Job  Boards  

5.  Don’t  be  afraid  to  tell  you  personal  and  professional  contacts  you’re  looking  

6.  Don’t  just  email,  text  or  phone  your  contacts  

The  Basics  24

AddiHonal  Resources  25

QuesHons?    

Follow  Me  @    

www.LinkedIn.com/company/paranet  www.facebook.com/paranetsoluHons  

www.twiSer.com/paranet  www.youtube.com/paranet  

   

 Uni$ng  Your  Business  and  IT  Opera$ng  Environments  

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