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SOCIAL MEDIA WEEK 2014EDITORIAL OPPORTUNITIES
PRESENTED BY:"This year's Social Media Week was the most comprehensive discussion of issues, opportunities, and culture relating to ‘connectivity’ that I have ever attended or been a part of." Ian Schafer, CEO of Deep Focus
EVENT SUBMISSION OPENS Oct 10
EVENT SUBMISSION DEADLINE Dec 6
CALENDAR OF DATES
POWERED BY:
Tuesday, December 3, 13
ABOUTmission & global reach
Social Media Week, powered globally by Nokia, is a leading news and publishing platform and worldwide event that takes place in 26+ cities each year.
Our mission is to capture, curate and share the most meaningful ideas, trends, and best practices with regard to social media’s impact on business, society, and culture.
The SMW global footprint grows on average by 20% each year, with new cities being added all the time.
GLOBAL PERSPECTIVES. CAPTURED LOCALLY.
SMW REACH
SMW hosts two worldwide events each year in February & September, where on average 10 cities participate simultaneously.
“Social Media Week does not disappoint. It is a real-world manifestation of some of the best that new technology has to offer - ideas, strategies and insights shared by the people who are shaping the future.” Ellen McGirt. Senior Writer, Fast Company Magazine
OF STREAMED VIDEO VIEWED
SPEAKERS
262,000EVENTS CITIES
500K
60K
SOCIAL
4,000HOURS18,215
ACTIONS
PARTICIPANTS
60K
SÃO PAULO
LOS ANGELES
SAN FRANCISCO
VANCOUVER
CHICAGO
TORONTO
NEW YORK CITY
WASHINGTON DC
MIAMI
BOGOTA
GLASGOW
LONDONPARIS
HAMBURGCOPENHAGEN
BERLIN
MILANTORINO
LAGOS
MUMBAI
SINGAPORE
SHANGHAI
TOKYO
FEBRUARY CITIESSEPTEMBER CITIESPAST CITIES
MEXICO CITY
BUENOS AIRES
SEOUL
Tuesday, December 3, 13
Nokia Lumia 820 Design Challenge
Topics Covered in Press Articles
Publications that Covered Social Media WeekBillboard, FOX News, Vogue Italia, The Guardian, The Next Web, CNN, AdWeek, New York Times, Business Insider, Globo, Entertainment Weekly, DigitalTrends, Wired Italia, GQ Italia, Corriere,Hu!ngton Post
Food
NYC's Tech Bubble
Social media used during crisis
Warby Parker
Social TV
Colombia NOT Columbia
Tumblro
Ford Fiesta
PRESS & TRENDSmedia mentions & influence
SMW’s February 2013 event received 5,000 press mentions globally, generating more than 400M impressions.
HASHTAGS3,135
2,643
1,487
1,455
1,030
854
815
730
529
528
509
503
450
443
433
429
597
581
#smwogilvy
#rejectedcitizenshipquestions
#socialmedia
#smw140resume
#smwsmac
#smwbuzzfeed
#smwnative
#smwscience
#smwfastcompany
#smwknd
#visual
#smartereveryday
#smwregulated
#sonyc
#smwford
#storify
#aolddbsmw
#smwo!erpop
# Over the course of the week, more than 717 hashtags were used.
Top mentioned session
Sources included CNN, NY Times, Fox News, TNW, Huffington Post, The Guardian, GQ Italia, Wired and more.
Billboard, FOX News, Vogue Italia, The Guardian, The Next Web, CNN, AdWeek, New York Times, Business Insider, Globo, Entertainment Weekly, DigitalTrends, Wired Italia, GQ Italia, Corriere, Hu!ngton Post
Publications that Covered Social Media Week
Tuesday, December 3, 13
ABOUT NEW YORKvoted one of the most influential tech conferences in NYC
New York
49,862
Milan
48,419
#
Lagos
31,652
Washington DC
21,473
Tokyo 11,890
Singapore
10,871
Copenhagen Hamburg7,955
#
9,529Paris21,391
13,711
Miami
FEBRUARY 2013MOST SOCIAL SMW CITIES
Social Media Week New York is now in its 6th year and serves as the flagship city for the February event.
FEBRUARY 2013MOST SOCIAL SMW CITIES
Sponsorship Package Discounts: Save 15% by October 31 and 10% by November 30.
Due to its scale and impact, SMW NYC is considered the global hub of Social Media Week. It attracts some of the world’s most high profile speakers, press, media, and brands, together with a sophisticated audience of hyper-connected influencers.
OF STREAMED VIDEO VIEWED
SPEAKERS
NYC250+EVENTS
280K
60K
SOCIAL
600HOURS11k
ACTIONS
2013 FACTS & FIGURES
10K
PAR
TIC
IPA
NTS
Tuesday, December 3, 13
VISION FOR 2014The Future of Now campus experience
SMW NYC’s official program will take place at Highline Stages, the premier event space in the Meatpacking District of Manhattan.
NUMBER OF ATTENDEES 6,000
EVENT SESSIONS (CAMPUS) 140
SPEAKERS 500
EXHIBITORS 35
INSTALLATIONS 10
NETWORKING LOUNGES & CO-WORKING SPACES 6
FOOD VENDORS 5
VIP PARTIES & SPECIAL EVENTS 5
WHAT TO EXPECT
2014 CAMPUS VISION
In a world where we are always on and always connected, we believe passionately that examining the technologies that are changing the ways we work, live, and create will lead us to live better & more productive lives.
2014 THEME: THE FUTURE OF NOW
- 3 floors- 42,000 square feet- Located in heart of Manhattan- Exhibition and Marketplace
- Cafe Lounges- 2 Classrooms- 3 Theaters- Co-working
During Social Media Week NYC, we will set the stage for the world’s most influential thought leaders, brands, agencies, startups, and digital change makers to share best practices, ideas & inspiration.
Tuesday, December 3, 13
+ Big Data Analytics+ Social Media Measurement+ Mobile Advertising + Second Screen Advertising + Storytelling & Content Marketing+ Native Adverting + Platforms and Tools+ Future of Media & Publishing
ADVERTISING & MARKETINGSTAGE 2
SOCIETY & CULTURESTAGE 3
TOPICS:+ Government & Politics+ Social Innovation+ Charities & Non-profits+ Education & E-Learning + Health & Wellness+ Design, Art & Photography+ Fashion, Lifestyle & Food+ Music & Entertainment
TOPICS:
EVENT FORMATS:
+ Panels+ Interviews+ Keynotes & Talks+ Debates+ Mixers / Networking+ Fireside Chats+ Workshops+ Masterclasses
PAST SPEAKERS:Steven B Johnson, Author
Danah Boyd, author, researcher MIT
Ester Dyson, Chairman Edventure Holdings
David Carr, The New York Times
Jennifer Pahlka, Founder Code for America
Tonya Surman, Center for Social Innovation
Dale Dougherty, CEO, Make Magazine
Scott Monty, Ford Motor Company
Jonah Peretti, CEO of Buzzfeed
CONTENT & PROGRAMMINGtheater style sessions, keynotes or masterclass formats
+ The Future of Now+ Trends & Future Gazing+ Early Stage Innovation+ Emerging Technology+ The Collaborative Economy+ Open Innovation + Internet of Things+ Open data
INNOVATIONSTAGE 1
TOPICS:
Neil Blumenthal, CEO of Warby Parker
David Karp, CEO of Tumblr
Ben Kaufman, CEO of Quirky
Anne Curry, Anchor, NBC News
Dennis Crowley, CEO of Foursquare
Beth Comstock, CMO of GE
Larry King, Host and Presenter, CNN
Kevin Slavin, MIT Media Lab
Jessica Jackley, Founder of Kiva
Tuesday, December 3, 13
EDITORIALcontent tracks and categories
More than 70,000 people visit our site for Social Media Week New York, with another 62,000 subscribers to email.
FEBRUARY 2013LIVE COVERAGE DURING SMW NYC
Seeking to explore how humanity and technology meet, our blogs allow for rich content delivered to our audience of hyper-connected influencers. SMW NYC features News, Research, Articles, and Live Coverage to our regular visitors. Our content is distributed via our blog, newsletters, social channels, and other emails.
Tuesday, December 3, 13
EXPOSURE ACCESS TO SMW NYC
+ Access top tier speakers and event partners+ Connect with leading brands in a professional
capacity+ Network with attendees during SMW NYC at our
new Campus+ Professional guidance and editorial review
+ Admission to all Official Events+ Additional support during the week from
Director of Communications+ Press Guide to SMW NYC+ Ability to line up interviews and/or ask questions
in advance
Gain full access to SMW NYC as one of our press members, including full access to all three levels of Campus.
Have your work seen by over 70,000 hyper-connected influencers at one of the most influential tech events of the year.
Send writing samples by December 15:
Nicky@Crowdcentric.net
EDITORIAL BENEFITSaccess to thought leaders, all-access to SMW NYC, and increased exposure
+ Seek 15 top tier contributors+ $50/ post stipend+ Commitment of minimum of three posts/ month+ Require minimal editing and direction+ Timely and consistent contribution
Superior writing is rewarded with pay, and all editorial contributors can work up to our highest tier.
OPPORTUNITY FOR PAY
Tuesday, December 3, 13
NEWS RESEARCH ARTICLES
White Papers, Reports, Infographics, Best Practices, and Studies
Product Reviews, Trends, and Product Launches & Announcements
EVENTS
Opinion Pieces, Product & Brand Features, Interviews, Profiles, and How To’s
Live Coverage, Speaker Profiles & Interviews, Testimonials, Event Takeaways, and Event Reviews
OTHER
Directory Listings, Webinars, and Series Ideas
BE A PART OF OUR TEAM
See SMW NYC in a unique way, and share your ideas with our team.
CONTENT CATEGORIESpotential topics and categories for contributing to SMW NYC
Tuesday, December 3, 13
CONTACTS
DIRECTOR OF COMMUNICATIONS Nicky Yates nicky@crowdcentric.net
DIRECTOR OF MARKETING Giorgia Lucciola giorgia@crowdcentric.net
GLOBAL DIRECTOR OF SALES Katya Libin katya@crowdcentric.net
SALES & MARKETING
Tuesday, December 3, 13
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