Primeforma seminar 280312_päivi harju-eloranta

Advantages of Renewable Packaging

Päivi Harju-Eloranta, Director Sustainability, Stora Enso Renewable Packaging

No economic leader can afford to continue

the illusion that we have infinite resources

The world needsa new approachto materials

What are current mega sustainability trends?

• Climate change

• Energy & fuel

• Material resource scarcity

• Water scarcity

What are current mega sustainability trends?

• Population growth:9 000 000 000 in 2030

• Wealth:Middle class + 172 %

• Urbanization:More people will live in cities

• Food security

• Ecosystem decline

• Deforestation -13 % by 2030

How to ensure food production?

The Role of Packaging in the Changing Economy

Packaging is a part of sustainable society

Packaging

EnvironmentSave more resources than usedIs recyclable

SocietyMeet consumers’ expectations in all aspects of

• Product protection• Safety• Handling• Information

EconomySave costs in distribution and merchandising of goods

Packaging and environmental sustainability in Stora Enso

Sustainable packaging

Resourceefficiency

Wasteprevention

Recycling

Safe for foodand othersensitiveproducts

Effective transports

Responsible forest

management

Based on renewable materials

Trees provide multiple raw materials

• Wood for construction

• Bioenergy

• Chemicals

• Fibre for board and paper

• A long lasting carbon sink

April 2 2012Presenter 1111

What can I do to save the globe?

Origin of materials matters – which is the most sustainable raw material?

We provide packaging solutions based on renewable raw materials

Are we running out of forests?

Thanks to responsible forest management –the volume of the European forests has doubled 1950–2000

External recognition for Stora Enso sustainability

Thank You!

www.storaenso.comwww.storaenso.com/globalresponsibility