Pocket app overview-2013

DESIGN | DEVELOP | DISTRIBUTE

POCKET APP

ABOUT US

An overview of the company…

Offices in London and Kuala Lumpur

50+ years experience in mobile

Mobile experts

Full service

Cross-platform

Uniting creativity with technical know-how

Diverse client base

Overview

Jake Davis Lead Designer

Milo Trzcinski Mobile Specialist

Oliver Pitt Mobile Specialist

Raj Randhawa Mobile Specialist

Paul Swaddle CEO, Europe

14 years in mobile

Andrew Hull CEO, Asia

12 years in mobile

Barry Sims CTO

8 years in mobile

Management Team

Clients

“The Pocket App team understood our priorities and delivered exactly what was required. A great, innovative team“

—Conservative Party Chairman

“The guys at Pocket App have a vast experience of mobile and apps.

I wouldn’t hesitate to recommend them. “ —Mobile Strategy, Microsoft

“Pocket App have a expert team in mobile. I can highly recommend them” —Mobile Content, Samsung

“The launch went without a hitch and we were all very pleased with the result. I would recommend Pocket App to anyone looking for a solution in the mobile space.” —Head of Digital, Grey London

What our clients say…

OUR SERVICES

From idea conception to

development execution...

Creative & consultancy Design

Technical Build

App STORE submission PR & Marketing

Application Analytics

On-going app reviews and upgrades

Our Services

Apple’s single platform – high prices

are likely to restrict growth in emerging

markets

Tablets are a fast growing platform with an ever growing necessity to support

Microsoft’s platform. Nokia deal means a likely 2nd place behind Android by 2015 due to competitively priced Nokia handsets

Blackberry’s platform – recently launched

Blackberry 10 providing substantial enhancements over the earlier releases

Google’s platform powering a range of handsets from HTC, Samsung, current mobile share market leader

iOS ANDROID

TABLETS BLACKBERRY

WINDOWS

ALL PLATFORMS

Cross Platform Expertise

TEXT PICTURE MESSAGE EMAIL MOBILE WEB

BLUETOOTH PAYMENTS QR CODES GPS

@

£

Mobile Toolkit

Huge increase in usage

Smartphone penetration rising strongly

market share overtaken

Rise of the tablet

Having becoming as important as a

Mobile Industry

Marketing and PR

We are able to deliver a flexible package of support including:

• Release writing • Distribution to review sites

and blogs • Securing positive reviews

• Listing & optimisation • App Store uploading and

management

• Pay Per Click campaigns • In App advertising • Social Media

PR

APP STORE

MARKETING

Project Kick Off

App Overview

Statement of Works

App Map

Development Design Analytics

UAT Testing Go Live Marketing

Project Flow

Product Backlog Wireframe

IMPLEMENTATION

How we are going to deliver…

Creative Rationale

Identity Deliver what your consumers want to see – and deliver a consistent identity in design and content. Usability The first rule of usability is ‘keep it simple’. We are able to increase visitor duration by making your app as usable as possible. We lever engagement and conversion through intuitive design and simple, unobtrusive, but exciting functionality. Architecture Focus on the user needs and journey to give a positive experience. There must be a balance between what you as a brand want to showcase and the information your target audience requires. Providing clear information architecture is essential. The only way to guarantee this is through user acceptance testing. Accessibility Irrespective of platform, handset and screen size, everyone must have a positive user experience.

Design Process

UX USER EXPERIENCE

VI VISUAL IDENTITY

UI USER INTERFACE

We take our clients through the full design experience. From

creating the brand and identity all the way through to high fidelity final designs of the application

with a full wireframe depicting the entire user experience for the

project.

Design Building Blocks

Some examples of recent Pocket App’s design projects.

CASE STUDIES

Additional projects …

Info@pocketapp.co.uk

Tel: +44 20 7183 4388

Fax: +44 20 7053 7070