NYU Presentation

LUCE FOUNDATION CENTER

Testing Ground for Innovation

Overview

Smithsonian AmericanArt Museum

Overview – the West Wing

Model Hall Public Records

Overview – Luce Foundation Center

Interactive Kiosks

Interactive Kiosks

Object labels

Biographies

Videos

Slideshows

Audio Clips

Collecting

Commenting

Zooming

Locating

“3D” Images

http://www.synthescape.com/luce/

Fill the Gap

Fill the Gap

Fill the Gap

Audio Tour

Objects…

Artists…

Themes…

Collections…

Common questions…

110 traditional stops

50 rogue stops

Audio Tour

Bridget

Ghosts of a Chance: The ARG

An ARG is “an adventure you have in real life.” Jane McGonigal

An ARG is “an interactive, trans-media narrative that evolves in response to what its players do.” World Without Oil

An ARG is “a game that allows players (like you) to interact with a fictitious world using real world elements.” The Lost Ring

An ARG is “an interactive narrative that uses the real world as a platform to tell a story that may be affected by participants’ ideas or actions.” Wikipedia

An ARG should “inspire and encourage people to step outside of their everyday lives and look at the world from a different perspective” Star Spider

“ARGs are “engaging narrative entertainment delivered across multiple platforms – web, phone, video, audio, even the street where you live.” No Mimes Media

Alternate Reality Games

An ARG is “an adventure you have in real life.” Jane McGonigal

An ARG is “an interactive, trans-media narrative that evolves in response to what its players do.” World Without Oil

An ARG is “a game that allows players (like you) to interact with a fictitious world using real world elements.” The Lost Ring

An ARG is “an interactive narrative that uses the real world as a platform to tell a story that may be affected by participants’ ideas or actions.” Wikipedia

An ARG should “inspire and encourage people to step outside of their everyday lives and look at the world from a different perspective” Star Spider

“ARGs are “engaging narrative entertainment delivered across multiple platforms – web, phone, video, audio, even the street where you live.” No Mimes Media

Alternate Reality Games

Ghosts of a Chance: Pre-Game

Ghosts of a Chance: Pre-Game

Ghosts of a Chance: Press

Ghosts of a Chance: Narrative

http://www.youtube.com/user/ghostsofachance#p/u/18/aNcXdjV4C8E

Ghosts of a Chance: Narrative

1. Necklace of the Subaltern Betrayer

2. Predictor of Imminent Doom3. Con Artists’ Replica4. Diorama of a Travesty5. Memory Vessel6. Escape Quilt

Ghosts of a Chance: Artifacts

Ghosts of a Chance: Artifacts

Ghosts of a Chance: Mini Events

National Museum of Natural HistoryCongressional Cemetery

Ghosts of a Chance: Final Event

Ghosts of a Chance: Ongoing

Ghosts of a Chance: Ongoing

Ghosts of a Chance: Ongoing

What was most interesting about the game?

Ghosts of a Chance: Ongoing

Have you visited the American Art Museum before?

Now that you’ve played the game,Do you think you will come back?

Ghosts of a Chance: Ongoing

Now that you’ve been to this museum, do you think the museum is fun orboring? Please give us a rating between 1 to 7 with 1 being boring and 7 being fun.

The Future: PHEON

Multiple-institution Mission-based

game Customizable

The Future: Partnership with RITUsing on-line games and interactive media to turn visitors into players:

Influence player attitudes towards museum collections and objects

Convince non-visitors to visit Change the way visitors interact with

exhibits Improve visitor understanding of

collections and operations

Contact

Georgina Bath Goodlander

Interpretive Programs Manager | Queen of the Luce Center | Chief Gaming Officer

Smithsonian American Art Museum

T: (202) 633-8532 | E: GoodlanderG@si.edu | TwitterFacebookFlickr: bathlander