Nonprofits Live! GAMES

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Nonprofits Live is a monthly interactive talk show with guest experts from the field sharing insights, case studies and answering questions from organizations.In this episode on GAMES we share insights from Michelle Byrd from Games for Change, Ben Stokes at USC, Josephine Dorado and Barry Joseph who develop games in the nonprofit space. This event is hosted by Evonne Heyning, Interactive Producer for TechSoup.

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Nonprofits Live

Games!

Participate & Ask Questions!Use the Use the chat window chat window to talk with other guests and to talk with other guests and participants, share linksparticipants, share links

Try the Try the Social Networks Social Networks (Twitter/Facebook) tab to (Twitter/Facebook) tab to invite friends on other sites with a link to this invite friends on other sites with a link to this event – do it now and tell us who you are!event – do it now and tell us who you are!

To ask a question click to the To ask a question click to the QuestionsQuestions tab and tab and we’ll take on some of the best in our Q&A togetherwe’ll take on some of the best in our Q&A together

Games for Change @G4C @MByrdMichelle Byrd

GamesforChange.org

- $60B Global business

- 97% of teenagers in America*

- 60% of casual gamers are women*

- 27 is the average age of social gamers

WHY GAMES?

Pew Report, Nielsen

Games are expanding:

21st CENTURY SKILL BUILDING

Playing and making games foster critical skills necessary for success in a rapidly changing 21st Century world.

+ Systems thinking+ Digital media literacy+ Iterative process+ Creativity+ Problem solving + Team building + Planning & execution+ Collaboration

Audience(1)

Context(2)

Who is it designed for?Region, age, demographic, psychographic, media and gaming accessibility and ability

When & how is it played?Moderated vs. un-moderated, home, school, after-school, library, community center

Impact(3)

Platform(4)

What is the goal?Job skills, 21st century skills, motivation, awareness, fundraising, behavior change,

real-world action

What is the right technology?Console, console download, handheld, PC, Facebook, mobile

Project Team

Technology

Business &Fundraising

Production GameDesign

Art &Design

ContentWriting

Many fail: team does not have necessary skills to execute

ENGAGING QUALIFIED TEAMS

ProjectLeadership

Assessment Partners

ImpactPartners

DomainExperts

Researchers

Game Development

PlatformExperts

STRATEGIC PARTNERSHIPS

http://www.gamesforchange.org/toolkitflash/

Game Building Toolkit

Researcher, Strategist, Consultant

@bgstokes

Ben Stokes

Macon Money

Re:Activism

Commons

The Event: CicLAvia

• Twice per year• 10 miles ==> open space• 100,000 participants

  (pedestrians, strollers, bikers)• ...but not in South LA (yet)

Games for ChangeJune 18-20 in NYC (Festival/conf.)http://GamesForChange.org

Civic Tripod for Real-World Games & Mobile:http://CivicTripod.com (Wednesday!)

Grow a Game cardshttp://valuesatplay.org/game-tools

Resources

Social ActionsGames that create:Voting & Civic DutyParticipation in Improving SystemsHelp in Research & EducationRapidly Growing Knowledge BasesMovements & Mass ChangeUnderstanding, Empathy, CompassionSimulation for Disaster & Crisis Preparation

Double-click to enter titleDouble-click to enter text

Producer, Strategist, Consultant @FunkSoupJosephine Dorado

This Spartan Life

NonprofitGames.org

Working group forming for nonprofits interested in game development, gamers & designers who like

helping causes and allies in collaborative fields who are growing interactive challenges with the public

sector.

PARTICIPATIONCOMPLEX CHOICES

SOCIAL INTERACTIVITYCOLLABORATION

#NPLive 16 May 2012Josephine Dorado @funksoup

Over 80 million players

Foldit: crowdsourcing health solutionsgamers deciphered the structure of an enzyme of an

AIDS-like virus

Collaboration

Players raised over $1.5 million in just five

days

Transmedia storytellingBreakthrough’s America 2049

encouraging creative problem-solving & social entrepreneurship

NonprofitGames.org

#NPLive 16 May 2012Josephine Dorado @funksoup

Global Kids @GlobalKids @BarryJosephBarry Joseph

CostofLife.org

For more great tools

visitThe TechSoup Catalog

AdobeCreative Suite

Including:PhotoshopIllustratorFlash ProFlash CatalystPremiereAudition& more

TackleCF

PlaySpent.org

Do we play to do more than just have fun?

Entertainment Education

Urgent EvokeDouble-click to enter text

Zynga.orgFarmville's 80 million players = for HAITI = Over $1million

Operating Strategy:Every game should have a cause that it benefits through virtual goods - an easy opt-in donation - created in a day

Double-click to enter titleDouble-click to enter text

www.nonprofitgames.org

#NPlive #NPgames

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