Microsoft Dynamics Marketing

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Pankaj ShuklaCRM Functional Consultant

http://www.linkedin.com/in/pankaj

By

Vivek ShahCRM Technical Consultant

Cloudfronts Technologies LLP

Microsoft Dynamics Marketing

AGENDA Introduction

• Microsoft Dynamics Marketing (MDM) Introduction 

Campaign Management • Campaign Automation Canvas• A/B Testing• Landing Page• Inbound Campaign Single Opt in?

Double Opt in.• Lead scoring 

Microsoft Dynamics Marketing

Organizations that deal with complex multi-wave, multi-stage marketing efforts across multiple channels and need a single tool to manage all that and have it be integrated with Dynamics CRM.

Dynamics Marketing supports both in-house marketing and marketing agencies. For in-house marketing, all marketing initiatives will be associated with the company that has licensed the Dynamics Marketing instance; while at an agency, the agency company owns the Dynamics Marketing instance and uses it to support marketing activities on behalf of their clients.

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