Magnet 360 Executive Summit - Fall '10 - Curated Content Marketing Intro

QUICK INTRO:CURATED CONTENT MARKETINGNice to meet you. Thanks for having us.

Curation Station is a software as service tool kit for organizations to control content on websites and Facebook like DJs do on radio stations.

http://latimesblogs.latimes.com/photos/uncategorized/2008/11/10/harcourt_500.jpg

http://www.smc.edu/schedules/archives/profiles/2002/022/images/nic_harcourt.jpg

http://www.nytimes.com/2008/08/17/arts/television/17kaku.html?_r=1

http://blogs.pioneerlocal.com/entertainment/iraglass.jpg

Content in most areas is underperforming.

Historically, content creation and curation is for the richest of brands because of the time and money involved in doing it well.

Curation Station brings efficiency to the process of gathering, selecting, and sharing content.

http://starbucks.yahoo.com

CLICK

CLICK

http://starbucks.yahoo.com

THANK YOU!

APPENDIX

CLICK

CLICK

CLICK

CLICK

CLICK

CLICK

INDEXING IS NOT ENOUGH

AGGREGATION FAILS

Major League Baseball

MIN+CLE+Twins+Indians=