Linked In & Facebook 101: Start Building Your Personal Brand

LinkedIn & Facebook 101: Start Building Your Personal Brand

Michelle LentzWrite Technology

Photo from Flickr User P/\UL, via Creative Commons license

Networking

Photo by Flickr user atacio via Creative Commons

Social Networking

Social Networking in Plain English, by Lee LeFever, http://www.commoncraft.com, via Creative Commons

Maintain your online image.

http://gluestickgirl.typepad.com/

Google Alertshttp://www.google.com/alerts

Get LinkedIn: Over 800,000+ connections

Savvy Networkers

Senior Executives

Late Adopters

Exploring Options

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Chart Title

Series1

LinkedIn User Profiles

Build a profile with MEANING

Photo by Flickr user spinster via Creative Commons

Recommendation Karma

Michelle:

I’d like to add you to my professional network on LinkedIn.

- Larry

vs

Michelle:

I really enjoyed your presentation at our local library on Tuesday. I’d like to add you to my professional network on LinkedIn.

- Larry

Tip: Take the time to personalize your invites.

Take time to make connections

Photo by Flickr user ph0t0 {love and peace} via Creative Commons

Use groups to connect, converse, & learn.

Ask questions and share your knowledge.

Why? To connect with friends, family, others

Personal or professional – or both?

Status updates & news stream

Quality, not quantity.

Change the Privacy Settings

Tip: Exercise considerate photo tagging

Don’t fall victim to the time wasters.

Tip: You don’t have to share every quiz

TMI: Don’t overshare

Tip: It’s okay to decline or ignore

Online networking takes time and patience – just like face to face.

Photo by Flickr user ToniVC via Creative Commons

You get out of it what you put into it.

Join the conversation.

Image Credit: Paul Likes Pics, CC

Participate, don’t lurk

http://www.slideshare.net/writetech

Michelle LentzWrite Technology

http://www.write-tech.comhttp://linkedin.com/in/writetech

michelle@write-tech.com

web 2.0 consulting & training, instructional design, blogging