Leading with & Leveraging Social Media

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Presenter: Jess Creach So you have a Facebook page and Twitter account. Maybe you've dabbled with YouTube, Flickr and Pinterest. But how do you know it's benefiting your school? In this session, we'll talk about what questions you should be asking to make sure you're getting the most out of these tools.

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Leading with & Leveraging Social Media

How to be effective & efficient while keeping up with new tools

Jess Creach

How do I use social media efficiently?

How do I use social media effectively?

How do I keep up with new tools & trends?

How do I use social media efficiently?

All added communications

need to be part of a larger

communication loop – don’t use these tools in

isolation

How do I use social media effectively?

Successful implementationWhat are your goals?

Who is your target audience?

What tools do you want to use?

What type of content do you want to share?

What resources do you have available?

Successful management

Successful management

Successful management

Successful management

COMITTMENT( )

Measure & reflect

Successful management

(& adapt)

Be ready to engage

Successful management

How do I keep up with new tools & trends?

@jesscreachjessc@whipplehill.com

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