Key Learning the Usage of Social Media

IVLP on “New Media” Program

Key LearningsKelas #SocMedia

Langsat – Agustus 2010Enda Nasution

http://exchanges.state.gov/ivlp/ivlp.html

• 5 cities• 9 states• meetings with state dept., journalism schools, bloggers, news organizations (traditional and online), microsoft, google, twitter offices

United StatesInternet penetration 74.1% > 200mIndonesiaInternet penetration 12.5% > 30m

SIMILAR IN MANY WAYS WITH BUT DIFFERS IN VERY BASIC PRINCIPLES

Cultural Differences and how we use Social Media

Cultural Differences and how we use Social Media

Cultural Differences and how we use Social Mediahttp://deser.org/show_Chinesse-Culture-vs-German-Culture.php

In term of SOCIAL MEDIA, we are not that far behind, people still don’t know what to do about it

What happened in the US (2008)

What happened in the US (2008)

What happened in the US (2008)• Available resource of trained journalist• Online publication thriving• Traditional Organization moving online• New ONLINE only publication

• Enrollment to Journalism School increasing• Everybody is using social media: Twitter & Facebook

Key Learning'sThe same thing will happen in Indonesia as well

• Focus on locality (hyper-local)• Focus on the tradition of journalism• Focus on leadership• Media literacy on elementary level

For Indonesia• The 5th estate - specially in local community• Bloggers• Twitter• Facebook

• Journalism training for citizens• Citizens taking the role of journalist in smaller scale

Resources• Poynter Online http://www.poynter.org/• News University https://www.newsu.org/ • Knight Digital Media Center http://multimedia.journalism.berkeley.edu/presentations/ • Center for Social Media http://www.centerforsocialmedia.org/