Instagram presentation lm

Lydia Muwanga

Founders Kevin Systrom & Mike Krieger

The Instagram story

• Launched October 6, 2010• 2 Founders• Reinventing the Polaroid• 1 Million Users in 3 Months• 12 Million Users in 1 Year• 2011 App of the Year - Apple• Currently 27 Mil Users• Currently 11 Employees

The Product

Financials

TOTAL $47.5M

VENTURE FUNDING TOTAL $47.5M

Seed, 3/10 Andreessen HorowitzBaseline Ventures

$500k

Series A, 2/11 Adam D'AngeloJack DorseyChris SaccaBaseline VenturesBenchmark Capital

$7M

Venture Round, 3/12 $40M

*crunchbase.com

Competition*insidemobileapps.com

Secret sauce

• Unique Filters

• Social Network

• Business Network

What’s hot

• Android Launch soon

• Celebrities on Instagram

• Partnership with Hipstamatic

• Awards -Shorty and others

Prediction

• Instagram will grow and morph into much bigger

• Android Launch will double user base

• Partnerships will make Instagram the go-to for

visual communication

Questions?