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Wearable tech and the "internet of things" all need a hub to operate around and that hub is the mobile device.
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icfi.com/interactive
85%
74%
74%
68%
of people ages 18-29 go online with their phones
of college educated people are online mobile users
hispanics
african americans
Mobilethe final frontier
LimitationsAlmost all of these things need a hub to operate around—that hub is the mobile device.
Trends in Wearable Tech Internet of Things
(which is 21% of the general population)
Non-Whites trend higher than general
population for mobile use
Mobile-Only User
Sources: Usage: pewinternet.org/Reports/2012/Mobile-Health/Key-Findings.aspx
Mobile-Only User: pewinternet.org/Reports/2012/Mobile-Health.aspx
63%
34%
21%
of American adults go online with their phones
of the 63% are majority mobile users
Sleep Manager
Pedometer
Nike iPod Sensor
Google Glass
Nike Fuelband
Home Security
Tablet
Thermostat
Laptop
Car
theHUB
everything with an interface
Usage
Electronic Tattoo
Rumored iWatch
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