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Better ICT for Volunteer Managers (19 Feb 09) - Web 2.0 by Miles Maier (ICT Regional Champion for London)

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Miles MaierLondon Region ICT Champion

Web 2.0Better ICT and the Volunteer Manager

Ealing 19 Feb 2009

London Region ICT Champion

• Voice, representation, advocacy• Signposting sources of help• Strategic support

Take-Aways

1. What is web 2.0 or social media and why it matters

2. Top tools – easy, quick and free

3. Planning for web 2.0

4. Where to go for help and support

Photo: flickr.com/photos/tonypeters/

“Online applications, platforms and media which aim to facilitate interaction, collaboration and the sharing of content”

www.universalmccann.com

What is web 2.0?

Photo: flickr.com/photos/briansolis/

Why social media?

• Advocacy

• Awareness

• Fundraising

• Inspiring action

• Influencing change

Blog Readership

• 65%

• 17.8m

UK Active Internet Users

Universalmccann.com

RSS

• Really Simple Syndication

• Subscribe

• Manage information

• Google Reader

• Bloglines

RSS Readers

Watching Video

• 84%

• 15m

• UK Active Internet Users• Universalmccann.com

Photo Sharing

• 49%

• 8.4m

UK Active Internet Users

Universalmccann.com

Social Networking

• 60%

• 10.6m

UK Active Internet Users

Universalmccann.com

Finding your Way

Photo: flickr.com/photos/worldwidewandering

Finding your way

• Objectives - what

• Audience - who

• Strategy - pick a path that fits

• Implement - match the tool

• Sustain - measure, adjust

Help yourself and others

• Knowledgebase – www.ictknowledgebase.org.uk

• UK Riders – www.ukriders.info

• Idealware – www.idealware.org

• Common Craft – www.commoncraft.com

• Facebook for Good - http://tinyurl.com/6d6v2y

• My Causes - www.myspace.com/mycauses

Photo: flickr.com/photos/jose-montenegro/

Top Tips – Part 1

10.Eventbrite – manage events

9. Ning - create your own network

8. Flickr - show your story

7. Delicous - tag it

6. Youtube - tell your story

Top Tips – Part 2

5. Google Docs and Calendar - collaborate

4. Blogs - follow and listen

3. RSS - stay up to date

2. Suppliers Directory - find ‘em

1. Knowledgebase - find out

Miles MaierLondon Region ICT Champion

www.lasa.org.uk/ictchampion

mmaier@lasa.org.uk

020 7426 4496

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