HP City 2013 - Let's go shopping

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Inspiring presentation by our managing partner Thomas Joos. Comparing physical and virtual experiences, Thomas explains digital behavior from a design point of view.

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Let’s go shopping.

Just a second.

Damn, going in is hard.

???

Oh boy… Where should I start?

Who needs help with a friend like that?

Computer says no.

Stop right there.

Would you return to this shop?

At the same time in the digital world…

http://www.randomsite.co

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“Only a few brands & people seem to understand that digital behavior is being

seen too.”

Michael WolffCreative Advisor

BUSINESS

TECHNOLOGY

DESIGN

Are you an asshole?

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