How to sell software in 98 days (and sell $200M)

Preview:

DESCRIPTION

How Atlassian develops software in 98-day cycles and how this process created a $200M revenue for the company.

Citation preview

How to develop(awesome) software

in 98 days(and sell €200 million)

David BonillaAtlassian Ambassador

dbonilla@atlassian.com

Happy Ambassador!

in numbersfounded in 2002400 employees

25.000 customers

$200M salesbootstraped

Is from Mars

and from Venus?

WAT ???

(actually, we develop web apps)

2009CUANDO ESTE ESTARÁ

DEVELOPMENT

2009

How 98 days became 90

How 98 days became 90

How 98 days became 90

How 98 days became 90

How 98 days became 90

A Practical Example

Versions?

WAT ???Hardening?

3rd Parties Support?Compatibility?

OnDemand Revolution

From BTFcentric Mentality...

EVOLUCION: CONTINOUS DEPLOYMENT

To Continous Delivery

A Practical Example

Results (19 months)

0d

98d

196d

294d

oct-09 feb-10 jul-10 dic-10 may-11

121d

98d116d, 118d130d149d

95d

56d

JIRA

FE/CRUConfluenceBamboo

Studio

GreenHopper

• JIRA: Close to the goal. Still improving.• FE/CRU: continous improvement• Confluence: getting worst (Confluence 4 development)• Bamboo: general improvement• Studio: Good trend. Currently, enjoying Continous Deploy...• GreenHopper: Good Trend (more complex releases)

That’s all Folks!

Q & A?dbonilla@atlassian.com

@david_bonilla

Recommended