Going mobile with boopsie, a case study

Going Mobile with Boopsie:

A Case Study

Tanya ProkrymIOLUG Conference Marion, IN

May 6, 2011

Presentation Outline

IOLUG - Marion, In May 6, 2011

• The Mobile World• Evaluation and Selection

• Implementation• Marketing• Demo• Best Practices

The Mobile World

IOLUG - Marion, In May 6, 2011

First call on handheld

First call on handheld

Firstmobilephone

Firsttextmsgs

1973 1982 1990s 1995 2007

The Mobile World:One Size Fits All

• Surf the web• Listen to

music• Watch TV• Communicate

with Friends• Read Books• Take Pictures• Share Info• Readers (QR)• Locator• Check-out• Personal

networks

The Mobile World

IOLUG - Marion, In May 6, 2011

Evaluation and Selection

Woodbury, Cason. LIVE101.ppt (NCSU:2010).

Top Level iPhones, Android phones, Palm Pre

Large touch screens, sophisticated web capabilities

Middle Level Blackberry, Nokia smartphones, Windows mobile, etc.

May lack touch screen and some CSS and JavaScript capabilities.

Low Level Web-enabled flip phones

Small screens, low web functionality

Evaluation and Selection

Woodbury, Cason. LIVE101.ppt (NCSU:2010).

Evaluation and Selection

IOLUG - Marion, In May 6, 2011

• What services are currently available?

• What services are suitable for mobile technologies?

• What tools can be easily created?

• What would be fun to see?

Evaluation and Selection

IOLUG - Marion, In May 6, 2011

• Channels Catalog search, library info,

loan services, mobile resources, video tours, alerts, events, mobile reference (sms), photos, instruction, locator services, social

• Platforms Mobile-friendly web app or

mobile app• Styles

Grid, touchbased, text-based, hybrid

• Costs

Evaluation and Selection

IOLUG - Marion, In May 6, 2011

Moore’s Law:

“Chips get twice as good just about every two years”

…so design for a two-year window

ND Selection

IOLUG - Marion, In May 6, 2011

• Platform – mobile library appBOOPSIE

• Channels Catalog search, article search, library info, loan services, new resources, mobile databases, events, sms

• Style – Hybrid

TIME AND COST

Boopsie provides:

• Native client build for all platforms

• Baseline of library services

• iTunes / Market• Usage Statistics• Easy input of

content

ND Selection

• Integration of ALEPH X-services

Implementation

• Content Selection• Google Docs• Boopsie training• Catalog Search• Test

IOLUG - Marion, In May 6, 2011

Implementation

*Pascal Calarco, Michelle Hudson, Tanya Prokrym, Linda Sharp

Number of Users

Users By Channel

Queries By Device

Marketing

•Students different from faculty

•eNewsletter promotion

•Library main page link

•Keep URL short

•Stall notesIOLUG - Marion, In May 6, 2011

Marketing•YouTube video

•Signatures

−Library overdue notices

−Email signatures

−Pens

−Reference cardsIOLUG - Marion, In May 6, 2011

Demo

IOLUG - Marion, In May 6, 2011

Google Docs - ND

Best Practices

IOLUG - Marion, In May 6, 2011

• Keep it simple• Don’t “mobilize” everything

• No high resolution images Remember: screen is tiny

Screen size and resolution

Best Practices

IOLUG - Marion, In May 6, 2011

• Expose hidden content

• Transparency of design and interface

• Manage expectations

• Train

Final Thought

IOLUG - Marion, In May 6, 2011

PATRON DRIVEN FOCUS

Questions?Tanya Prokrym

Electronic Resources Librariantprokrym@nd.edutel: 574-631-5938

Resources Cited:1. Griffey, Jason. Mobile Technologies and Libraries. New York: Neal-

Schuman, 2010.2. GSM Annual Report (Groupe Speciale Mobile)

http://www.gsmworld.com.3. Google images: TradeTang.com. 2010. and

http://www.psychobeing.co.uk/satanicfishnew/?cat=36 (evolution images); http://pepperdigitalblog.com/?tag=the-new-york-times

4. Word clouds - www.wordle.net 5. http://www. xtimeline.com/timeline/History-of-Mobile-Phones--

Cell-Phones-

Boopsie

IOLUG - Marion, In May 6, 2011

Boopsie

IOLUG - Marion, In May 6, 2011

Boopsie

IOLUG - Marion, In May 6, 2011