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Get More out of your SAP Systems with the Salesforce1 Platform
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MunichSalesforce1 World TourWelcome to the Internet of Customers
3 July 2014
Messe München
Breakout Room 414:00 – 14:40
Get More out of your SAP Systems with the Salesforce1 Platform
(Session in English)
Agenda
•Introductions
•Salesforce1 – SAP Agility Platform
•Customer Experience – Coca Cola
•Q&A Session
Yusuf Ali - SalesforcePrincipal Integration and SAP Specialist
Salesforce1 SAP Agility Platform
What Are the Most Common Apps Built on the Platform?
Social Engagement
Critical Processes
Social WebsitesSocial Front Office
Extend the the value of your backoffice
Cut inefficiency with the power of the cloud.
Accelerate your marketing to the pace the market moves at.
Connect to customers the way they expect it - social and mobile, all the time.
Automate Market EngageProduct
Create a Layer of Agile Apps Around Core Systems
Distributor Management
Apps
Social Products
HR Apps
Mobile AppsField Service Apps
Product Life CycleManagement Apps
Inventory Management Apps
Revenue Recognition Apps
License Entitlement Apps
Not only does Force.com seamlessly integrate with SAP systems…it also creates an all-encompassing social layer of agility to power your core applications
ERP, Industry Solutions, etc.
Instant access for any employee
Proven user adoption
Rapid deployment, Instant scale
Integrated collaboration
Collaboration
Employees Partner
Social Media
Platform Services
Open API
Data Modeler
Customizable UI
Analytics
Mobile
Open Languages
Social Front OfficeCreate A Layer of Agility Around Your SAP Core System
Customers Include:
Building the Integration BlueprintThree Step Approach
Define the Process
Identify the Integration Layer(s)
Choose theApproach
Data
Tasks
Timing
Build vs Buy
Integration Methodology
Resources
User Interface
Application Logic
Data Model
“Salesforce can integrate seamlessly with our SAP back office and scale to multiple time zones, geographies, and currencies.”
Middleware / ESB / ETL
Communities / Chatter
Point-to-Point & Mash-Ups
Various “Agility” Scenarios
PI(
XI)
/ D
ire
ct
/ .N
et
SAP & SFDC COEXISTANCEPresentation Layer Integration Data Layer Integration Business Logic Integration
Real-time/On-Demand Batch/Scheduled Real-time/Automated
There are Many Options to Integrate…
Salesforce
3rd party Integration Tools
SAP ECC
SAP HANA Cloud Integration SAP
NW PIDirect
Integration(via APIs)
Op
tion
1
Op
tion
2
Op
tion
3
Op
tion
4
• Cloud-based or on-prem
• Real-time, bi-directional process integration
• Real-time data integration or batch jobs
• Graphical flows & mappings
• Centralized monitoring and administration
• Pre-built adapters
Popular integration tools:
*
*
The Social Enterprise for SAPJust a few of the SAP customers that built agility with Salesforce.com
Customers and employees can access Burberry on any device and receive the same
rich experienceIntegrated customers, products, contracts,
orders, and customer billing
Viewing of product and performance data using mobile devices
Forecast to billing process. Integrated orders, invoices, products, and line itemsIntegrated vehicle quoting
Service Parts Info System for Partners and Employees
Flexible Business Processes framework to support individual country CRM needs
Kai Uhlemann – CocaColaLeader Mobile Competency Center CCEAG
Customer Experience
Where we come from – Project driven integration
ECC CRM
ETL SAP PI
CDS
Middleware
• Integration of first salesforce Application (CDS) without focus on reuse and enterprise architecture
• Multiple ways for master- and transactional data
• Customized API only
Where we are today – Multi App, Enterprise structured
Middleware
• Enterprise wide integration concept
• Master data via ETL• Transactional data via SAP PI• Use of salesforce Standard
API• Best Practice Salesforce
ECC CRM
ETL SAP PI
CDS fSFA
Where we want to go – Multi Org, external business logic
Middleware
• Get prepared for Multi Org
• Integration of external business logic server
• Further optimization of integration SAP PO and monitoring
ECC CRM
ETL SAP PO
Portal CDSfSFA
Business Logic
Q&A Session
Ihre Meinung ist uns wichtig: Bitte füllen Sie vor dem Verlassen den Fragebogen an der Registrierung aus und sichern Sie sich Ihr exklusives T-Shirt.
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