Failing Forward - Iris shoor

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DLD Event, October 15th, 2013

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Overcoming the 5 biggest

‘startup breaking points’

Startup #1 – Taking CAD to the Web/Mobile

Startup #2 – Leveraging the Cloud to change how R&D teams work in the cloud

1. Ups and Downs

“We are what we repeatedly do”

- Aristotle

“...It is when we act freely, for the sake of the action

itself rather than for ulterior motives, that we learn to

become more than what we were.” become more than what we were.”

How it changed the way I do things?

emails

Writing

Design

Why do I do it?

‘To do’ and ‘Not to do’ lists

Don’t finish up what you’ve started

2. It’s not working

VisualTao - The first year

Team

Trying to raise money

Product Pivot

Customer feedback

The hydra method

3. Getting along with your

co-founders/ teamco-founders/ team

What makes a happy team?

What makes a happy team?

Give credit

Even before something is done

Company Culture

“There will always be one, you might as well choose it”

4. Startup vertigo

5. It’s so much easier for others

Startup Friends?

Thanks!

Enjoy the ride

Iris.shoor@takipi.com

@irisshoor

www.startupmoon.com

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