Designing Healthcare Technology to Support the Whole User: From Functionality to Experience, and...

© 2015 Interaction Insight Consulting, LLC. All rights reserved.

Michael Siepmann, Ph.D.

@MSiep • MS@TechDesignPsych.com • 303-835-0501

Designing Healthcare Technologyto Support the Whole User

From Functionality to Experience, and Beyond

© 2013 Interaction Insight Consulting, LLCAll rights reserved

© 2015 Interaction Insight Consulting, LLCAll rights reserved

2September 9, 2015

What's Healthcare Technology For?

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3September 9, 2015

The Whole User

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4September 9, 2015

The Whole User

What do they want it to do?Functionality

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5September 9, 2015

Functionality

Read This 

Fantastic

Manual

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6September 9, 2015

The Whole User

What do they want it to do?Functionality

Is it easy for them to use?Usability

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7September 9, 2015

Usability

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8September 9, 2015

The Whole User

What do they want it to do?Functionality

Is it easy for them to use?Usability

What is using it like for them?User Experience

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9September 9, 2015

User Experience (UX)

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10September 9, 2015

The Whole User

What do they want it to do?Functionality

Is it easy for them to use?Usability

What is using it like for them?User Experience

How does it influence theircognition, emotion, and behavior?

Support(or Manipulation)

How does it affect their ongoing patterns of cognition, emotion, and behavior?

(Deeper) Support(or Manipulation)

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11September 9, 2015

Why the Whole User?

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12September 9, 2015

The Best Doctors

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13September 9, 2015

UseMe! Use

Me!

The Best Healthcare Technology

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14September 9, 2015

Designing to Support the Whole User

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15September 9, 2015

People Shape Tech

UseMe!

Tech Shapes People

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16September 9, 2015

UseMe!

Supporting the Whole User via Usability

Usability

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17September 9, 2015

Tech Design Usability Cognition, Emotion, Behavior

• Adolf Hitler was born in 1892.

• Adolf Hitler was born in 1887.

• Cognitive Ease

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18September 9, 2015

UseMe!

Supporting the Whole User via UX

Usability

UX

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19September 9, 2015

Tech Design UX Cognition, Emotion, Behavior

• Positive Emotions Broaden and Build

“...certain discrete positive emotions—including joy, interest, contentment, pride, and love— … share the ability to broaden people's momentary thought-action repertoires and build their enduring personal resources...”

- Barbara Fredrickson, 2001

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20September 9, 2015

UseMe!

Supporting the Whole User Directly

Usability

UX

Direct

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21September 9, 2015

“But is more common”

“This patient brings to mind ”

Tech Design Cognition

“Think like a statistician”

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22September 9, 2015

Tech Design Emotion

• Secondary Traumatic Stress (STS)

“The key to effective management of STS is … early recognition of, and insight into, the strong emotions experienced in the doctor-patient relationship.”

- Peter Huggard, 2003

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23September 9, 2015

Tech Design Behavior

• Behavior Toward Obese Patients

“Primary care physicians … demonstrated less emotional rapport with overweight and obese patients … than with normal weight patients.”

- Kimberly Gudzune, et al., 2013

“_______”?

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24September 9, 2015

How?

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25September 9, 2015

Knowledge

Usability / Human Factors / UX+

Psychology, especially:

- Positive psychology- Social psychology- Behavioral economics- Research methods

Build your expertise+

Consult an expert!

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26September 9, 2015

Attitude

● Excited

● Optimistic

● Realistic

● Caring

● Concerned

● Self-aware

● Open

“People Shape Tech Tech Shapes People”

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27September 9, 2015

Books

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28September 9, 2015

Recap

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29September 9, 2015

UseMe! Use

Me!

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30September 9, 2015

Functionality

Usability

User Experience

Support(or Manipulation)

(Deeper) Support(or Manipulation)

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31September 9, 2015

UseMe!

Usability

UX

Direct

How Will You Support the Whole User?

© 2015 Interaction Insight Consulting, LLC. All rights reserved.

Michael Siepmann, Ph.D.

@MSiep • MS@TechDesignPsych.com • 303-835-0501

Thank You!

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