Case study e-commerce: Diamante Wear

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Case Study eCommerce: Diamante Wear

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Diamante Wear is a store and a manufacturer of outfits for kids and adolescents in streetwear style. This is fashion inspired by hip-hop culture, by street space, combining casual style, comfort and individuality. The brand is present in the most popular social media channels (Facebook, Instagram, Snapchat, Pinterest). It is exactly where its buyers are.

Case Study eCommerce Diamante Wear

eCommerce challenges

Integration with ERP Subiekt GT software

Responsive Web Design

Trans-border salesIntegration with Shopgate and application creation

The most important eCommerce challenges.

The new eCommerce system for Diamante Wear has been designed for trans-border sales, with special focus on the British market.It has some special options, i.e. "Union Jack" which is a store version dedicated to that market, with prices quoted in British pounds. It is also successful when shipping to US and Canada, Norway or Iceland.

Trans-border sales

Trans-border sales

The currency problems are frequent during trans-border shopping. This is why a PIP (Product Individual Price) module was implemented to offer selection of prices and promotions depending on the country where the products are sold. The module excludes the need to use foreign exchange, so disadvantageous for the customer.

Trans-border sales

The new Diamante Wear store is integrated with the warehousing and accounting software Subiekt GT. Efficient integration is ensured by the integrator, the tasks of include automatic collection and distribution of selected information.

Integration with ERP Subiekt GT software

Integration with ERP Subiekt GT software

The integration scope covers e.g.

data synchronization

regular updates of product prices

and stock

document management

Integration with ERP Subiekt GT software

Thanks to the integration with Shopgate, Diamante Wear customers can download a free application to do shopping. It is intuitive and clear.

Integration with Shopgate, creation of a mobile application

Integration with Shopgate

Responsive Web Design

The eCommerce system was designed in line with the best responsive web design standards.

Responsive Web Design

Loyalty programmes, discounts

A loyalty programme and "starting" bonus were introduced. They are granted to a new customer for providing their e-mail address. Also product reviews are awarded a bonus.

Loyalty programmes, discounts

To attract young people attention, Diamante Wear engages in pop-up retail actions that is the idea of creating surprising, unique stores operating only for a specific time.

Pop-up retail

Pop-up retail

The implementation result is the innovative, fully mobile website with many improvements of efficiency proven on the Polish and foreign eCommerce market. Diamante Wear has been committed to being wherever their customers are.

Implementation result

Implementation result

Design and implementation: contellio.com

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