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A quick how-to presentation for the St. Johns County Public Library System's Friends of the Library. Blogs and Facebook are quick and easy ways to promote FoL groups!
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Blogger & Facebook
Fun & Practical Online Tools for Promoting Friends of the Library
SJCPLS Friends of the Library Annual Gathering
Juli Davis, FSU Graduate Student &Technical Services Intern
April 22, 2009
Blog hosting site, launched in 2000 and was purchased by Google in 2003.
Supports Google’s AdSense, which is a revenue-generating service.
Free and customizable.
Social networking website, created in 2004.
Has more than 200 million active users worldwide.
Free and customizable.
facebook.com
blogger.com
Why Blog?
Promote events!
Connect with community!
Be discovered on search engines!
Showcase photos and other media, such as videos!
Publish when you want from anywhere!
All of this for FREE! Can you say ROI?!
St. Johns County Public Librarywww.sjcpls.org
Examples of Basic Blog Design
Albany Public Librarywww.aplfriends.blogspot.com/
Largo Public Librarywww.lplfriends.blogspot.com/
More Basic Blog Examples
Franklin County Public Library Waterboro Public Libraryfriendsofwaterboropubliclibrary.org/wordpress/
Lincoln Public Librarywww.friendsofthelincolnlibrary.blogspot.com/
Popular Blog Sites
Blogger – www.blogger.com
LiveJournal – www.livejournal.com
TypePad – www.typepad.com ($)
WordPress – www.wordpress.com
BloggerCreate a blog in a few quick
steps!
Tips for Blogging
Target content toward your audience. Include entertainment, education, information, and news relevant to the organization and community.
Provide comprehensive coverage of the topic by using the 5 Ws: Who, What, Where, When, Why… oh, and How.
Add images for visual enjoyment. Seeing people’s smiling faces personalizes the site.
K.I.S.S – Keep It Short Sweetie! One topic per post.
FacebookYou tell two friends, then they tell
two friends, then….
Technology Is Your Friend!
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