Blog Post Optimization - Structure, SMO and CRO

@SlingshotSEO | www.SlingshotSEO.com

BLOG POSTOPTIMIZATION

BLOG POST OPTIMIZATION

SMOSocial Media Optimization

CROConversion Rate

Optimization

BLOGStructure

BLOG POST STRUCTURE

1st Phase“Introduction”

BLOGStructure

BLOG POST STRUCTURE

1. Tell them what you’re going to tell them

2. Make an argument

3. Answer this – “What’s in it for the reader”

2nd Phase“The Body”

BLOGStructure

BLOG POST STRUCTURE

1. Tell them what you told them you were going to tell them

2. Prove the argument

3. Provide the value

3rd Phase“Conclusion”

BLOGStructure

BLOG POST STRUCTURE

1. Tell them what you told them

2. Remind the reader what was in it for them (what they got out of it)

3. Tell them what to do next (call to action)

CROConversion Rate

Optimization

BLOGStructure

BLOG POST OPTIMIZATION with SMO

What is Social Media Optimization (SMO)?

The process of optimizing a company's social role on the web in order to increase business, maximize sales, and enhance web visibility, traffic and the overall presence.

» Make your content easily shareable

» Make your content easy to subscribe to

» Make your social media accounts easy to find and follow

» Use social media plugins

» Social media post timing

BLOG POST OPTIMIZATION with SMOMake your content easily shareable

BLOG POST OPTIMIZATION with SMOMake your content easily subscribeable

BLOG POST OPTIMIZATION with SMOMake your social media accounts easy to find and follow

BLOG POST OPTIMIZATION with SMOUse social media plugins

BLOG POST OPTIMIZATION with SMOSocial media post timing

CROConversion Rate

Optimization

BLOGStructure

BLOG POST OPTIMIZATION with CRO

What is Conversion Rate Optimization (CRO)?

The process of optimizing a company's website in order to increase the likelihood of capturing leads, conversions or customers.

» Graphical Calls to Action (CTAs)

» CTA Placement

» Textual CTAs

» A/B Testing

BLOG POST OPTIMIZATION with CROGraphical Calls to Action

BLOG POST OPTIMIZATION with CROCTA Placement

BLOG POST OPTIMIZATION with CROTextual Calls to Action

BLOG POST OPTIMIZATION with CROA/B Testing

CROConversion Rate

Optimization

BLOGStructure

8 Reasons Why YOU are a Kick-Ass Blogger

#1YOU ARE

a subject matter expert

#2YOU ARE

a good researcher

#3YOU don’t

Actually have to write that much

#4Sometimes, YOU don’t

Even have to writeAt all!

#5YOU probably already

Have a lot of the content

#6It doesn’t have to be

Shakespearean!

#7WE have

Editors at our disposal!

#8WE have

The BEST DAMN CULTURE in the world!

Let’s Write Some Blogs!!!Pick One Title & Write 350 to

1000 Words (or video, podcast, illustration, infographic, etc.)

Send to:

steven.shattuck@slingshotseo.com

by 11/04

Blog Post Optimization - Structure, SMO and CRO

Technology

SMO - Hladni Rat

Tabaqui Smo

Our Organisation Our Approach Your Benefit · Tasks: CRO & SMO • Planning, Conducting and Analysing of Clinical Studies • Access to all Hospitals focusing on Medical Research

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SMO presentazione proprietari

SMO research

To Smo Mi2014

A/B Testing Examples To Kickstart Your CRO · A/B Testing Examples To Kickstart Your CRO Struggling to decide what to A/B test on your pages, opt-in forms, blog post headlines or

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Caae No. SMO Sample No. SMO Sample No. SMO Sample No.l»

STAFF ORIENTATION GUIDE - About Us - 100 Resilient Cities · CRO New Morris, Christine CRO Norfolk CRO Bangkok CRO Berkely CRO Mexico City Orleans Coppola, Allesandro Gianni CRO Rome

SMO in Ciment

Smo service india

What is SMO?

Sunshine and Aggregate Spend - Global Health Care · 2014-02-05 · • Must report all payments, direct and indirect (thru CRO, SMO) • Research payments are to be reported as a

SMM, SMO, SEO

Business Results for the Fiscal Year Ended March 31, 2004 ...pdf.irpocket.com/C4326/joaE/nzlz.pdf・A full-support CRO and SMO solutions business 10% 30% 60% Sales Contribution by

Keynote Smo Fox

Smo profile

CRO Survey | A CRO program initiative