AgilOne Enterprise Edition

AMAZING THINGS HAPPEN WITHPREDICTIVE MARKETING WITHIN REACH

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predictive relationship marketing platform

built for everyday, high volume marketers helping them discover and engage with the individual in every customer across all channels in real-time

prescribes targeted multi-channel programs and measures results to help marketers build long-term profitable relationship with their customers

easy to use, open and highly scalable cloud based platform powered by patent pending machine learning algorithms and data management platform

Predicted lead conversion

Welcome-2nd order offer by product

High predicted LTV

Product interest-browsed

Product interest-cart Product interest-

purchase Behavioral

clusters (AOV) Brand clusters Need clusters Single category

High value at-risk customers

Disengaged customers

High return complainers

Need based cluster reactivation

High value-High Size of wallet customers

new growth at-risk lapsed

What if you could target with precision?

Data Science can be really hard,

really slow and really expensive

of marketers want to learn SQL

0%

20% optimized media spend15% customer lifetime value

3% increase in margin

AgilOne manages all the hard parts of predictive marketing for you

Data Management

•Marketing-focused data model• Automated data cleansing and maintenance

Predictive Analytics• 400 metrics• 10 predictive models• 3 behavioral models• Custom model support

Campaign Execution• Business intelligence• Campaign automation• Real-time targeting• Robust Real-time API

Platform

Security• PCI DSS 2.0

compliant• Safe Harbor

compliant• SSAE16 compliant

Elastically scalable• Standardize 50

million records/hour• De-dupe 30 million

records/hour

Power Alerts

Metrics Pathways 360 Profiles

Internal DataTransactionCustomerProduct

Service Provider DataEmail

Web DataSF.comReviews

3rd Party DataData.com

D&BWeather

Prospect Lists

Actions

PlatformData Management

Predictive Analytics

Campaign Execution

Leave the data science to AgilOne so you can focus on marketing

7

START SMALL

BIGAND SUCCEED

AgilOne Email

AgilOne Digital

AgilOne Enterprise

Personalize email content and frequency

Personalize email & web ecommerce

Personalize multi-channel marketing experiences

04/11/2023 AGILONE CONFIDENTIAL

An Online Outdoor Retailer …Moving away from batch-n-blast towards personalized product content, using both purchases and web browsing behavior, increased email revenues 122% annually.

Here is what amazing looks like

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Here is what amazing looks like

Offered concert tickets based on where you live and what artists you tagged and other artists predicted to be similar, and achieved a 4x return on investment

An Online Ticket Vendor …

04/11/2023 AGILONE CONFIDENTIAL

An Online Pet Store …

With surgical discounts and free shipping for newbies gained 18% more sales from repeat buyers.

One time buyers make up more than half of customers as 70% of first time customers never come back.

Here is what amazing looks like

04/11/2023 AGILONE CONFIDENTIAL

A Jeans Manufacturer …Grew revenues by 7% using behavioral customer clusters and product recommendations.

Personalized emails resulted in 20% reactivation of inactive customers; 100% more click-through rate and 50% more response rate.

Here is what amazing looks like

Fortune 50 grade predictive analytics in the cloud plus a customer success team to back you up!

SOLUTION

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AgilOne Data Management provides real-time clean, standardized, de-duped customer data

input preparation standardization dedupe & linkcleanse/enhance

Referential Integrity

Data Audit Checks

Outlier Detection

Imputations

AKA Dictionary

Middle Name Parsing

Company Name Parsing

Abbreviations AKA

Address Standardization

Genderization

NCOA

Title

Salutation

Prefix Processing

Phone Number

Email

Obscenity Scanning

Character Cleansing

Title Cleansing

Geo-coding

email Fixes

MSA / Region Append

Household Value

Streaming Data Profiler

Temporal Alerts

Address Type

Type of Area

Fuzzy Phonetic Dedupe

Persistent ID

Linkage with Thresholds

Value LTV-to-date Size of wallet

Demographic Gender Income

Geographic Local/Store Market share

Product clusters

Behavioral clusters

Brand clusters

Engagement Email open/click Visit (store, web) Inquiry (web, email) Loyalty Influencers Reviews

Behavioral Recency/AOV/Frequency Cart Cancels Returns Seasonality

400Metrics

ClusteringModels3 Predictive

Models10Propensity to engage

Propensity to unsubscribe

Next sell recommendations

Up sell recommendations

Cross sell recommendations

Propensity to convert

Propensity to buy

Propensity to churn

Predictive lifetime value

Predicted size of wallet

AgilOne Predictive Analytics provides 400 customer metrics, advanced clustering and predictive analytics

Other

Email

Social

Web

ERP

REST A

PI

AgilOne Webtag Omniture Coremetrics Webtrends

Silverpop Bronto Cheetahmail emarsys Marketo

euro.message ExactTarget MailChimp Lyris Yesmail

Oracle SAP JD Edwards IBM Websphere

Ecometry Salesforce.com BazaarVoice Zendesk

Facebook custom audiences

Email

Social

Web

ERP

AgilOne Campaign Execution plays nice with your existing customer facing infrastructure

PLUS AWESOME PEOPLETO SUPPORT YOUR SUCCESS!

Predictive Marketing within reach

Amazing things happen with

GOOD FOR BUSINESS +3% margins +8% revenues +20% LTV +100% engagement

GOOD FOR CUSTOMERS Personal relationship Connected & engaged Loyal and satisfied Brand advocates

GOOD FOR YOU Love your job Kick some ass Innovate marketing Awesome results