Where to Run pitch

Less hassle. Less clutter. More running.

Where does Joe run?• Dedicated runners

don’t have a reliable place to find routes while traveling

• Current running route resources are cluttered, fragmented and unreliable

Joe is not alone• “I was in Washington D.C. and I was in a really

dangerous area and wasn't sure where to run.”

• “...a route posted by a local running group took me over a bridge that was clearly not for pedestrians at all. I was so scared of either getting hit by a car or falling into the water the whole time.”

• Would be amazing to have an app or website for nationwide trails/running paths... With the ability for others to rate and/or comment on said trails/paths

Meet Where to RunLess searching + less worrying = more running

What‘s in it for the runner?• Simple • User-

friendly

So what‘s in it for the runner?• Quality

detailed running routes

So what‘s in it for the runner?• No more

logistical concerns with finding your route

So what‘s in it for the runner?• Uncluttered

environment• Less time searching

for routes• Quality detailed

running routes  • No more logistical

concerns with finding your route

Who’s racing us?• MapMyRun• TrailLink• Trails.com

CompetitorsWhere to

Run MapMyRun TrailLink Trails.com

EASY ACCESS ✔ ✔ ✔ ✔

FREE OF CHARGE ✔ ✔ ✔QUANTITY OF ROUTES ✔

VERIFIED ROUTES ✔PARKING INSTRUCTIONS ✔

MOBILE APPS ✔ ✔ ✔ ✔

Launching Where to Run• Partnerships

(Hotels, Running Stores, Mass Transit)• Sponsorship • Facebook, Twitter, Instagram and Blog• #WhereIRan

• Advertising

Minimalist Model for a Minimalistic Sport• Free download – why pay for what’s already

free?• Where to run hotel partnership• Digital advertising

• web + mobile• promote local + national retail, brands, etc. relevant to

traveling runners• Data mining - our app generates valuable insight• Partnerships + sponsorships will drive users to

the app

How much money can we make?

• Projected to make $75,000 in Year 1• Partnerships + Internet Business Model

Projections

• Net profit projections:• Year 2: $165,000• Year 3: $250,000• Year 4: $700,000• Year 5: $2 million

Team

AidanGalasso

DariusHence

JohnStevenson

Robert Köhler

Progress• 100 survey

responses collected• Contacting running

experts and retail managers

• Branding complete• Wireframing

underway

Ask• We need your investment to make

Where to Run possible.

• CTO, partnerships, advertisers

• $250,000

Thank you!• Help us make running

accessible• Wherever the road takes

you, Where to Run will be there to match you with the perfect running route.

• Less hassle. Less clutter. More running.