Social Media in the Workplace (socmediawkplc.pdf)

Social media in the workplaceKen Johnson, June 2016

My experience in workplace social media

TibbrPortal Builder

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The first social mediaEmailNewsgroupsClassmates.com

Usenet began in 1978 and offered ‘news groups’ divided into subjects

The first email was sent in 1971

3Classmates.com began in 1995. It was the first social medium

The power of social media

Valuations of social media companies

Facebook £245.0 BnTwitter £7.0 BnLinked In £18.3 Bn

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What a social medium doesReal Time Unicasting

Like a phone call, only with video and it doesn’t cost anything.

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What a social medium doesConferencing

A meeting or a class is available in various places in real time

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What a social medium doesStorage

The stored object may only be text, like a letter or a diary entry.It could also have graphic, video or audio content.Most social media incorporate profiles and friends lists.

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What a social medium doesRelayed Unicasting

Consignees collect and read messages at their convenience

Implemented as @ tags or as messages

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What a social medium doesRelayed Multicasting

Several readers read the message at a time convenient to them.

Subscribe to posts by an individual

Subscribe to a subject (implemented by hash tags)10

What a social medium doesBusiness intelligence

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(For example) Admissions, Appointments, Accounts, Purchasing

What a social medium doesConnection to the public internet

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What a social medium doesFiltered connectionto the public internet

£

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What a social medium doesScraped connectionto the public internet

14£

Monitoring usage

15£

The site keeps information about usage

Summary

Workplace social mediumPersonal pageShared storageConferencesChatMailData