Public Relations Project: Lizards

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STEINHARTa q u a r i u m

LIZARDSa n d t h e

KOMODOKING

to explore, explain, and sustain life on Earth

AUDIENCEANALYSIS

themes and messages

education

family

individual curiosity

phase three

strategies

special events

special events

social media strategy (*include video series examples*)

GET READY! IT’S ALMOST HERE! #LEAPINLIZARDS

CAN YOU SOLVE THE MYSTERY? LEARN MORE: http://bit.ly/1Rn

timeline

timeline

timeline

timeline

timeline

B U D G E T

phase four: evaluation

thank you

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